BarberEVO Magazine

Be part of the Barber EVOlution

Amy Glasgow

Wahl Professional Launches Collaboration with A-Rod

After announcing last month that legendary barber A Rod would be joining the Wahl Professional family, their first video collaboration has been revealed.

A Rod’s content on his social media channels has engaged followers from across the globe, and these new videos with Wahl will educate and inspire barbers and stylists to create diverse cuts using the brand’s wide range of tools. The videos will also feature Wahl’s Education and Artistic Team (WEAT) members who will share their own expertise in creating a range of cuts. A Rod will also be a guest on Wahl’s Disruptour, the travelling, barbering and business educational tour.

A Rod has had a wealth of success in using content creation to grow his brand – he currently has over 2 million followers on Instagram, 2 million on YouTube and 800,000 on Facebook who look to his online presence for a mix of education and entertainment.

For their first collective effort, A Rod created a unique prism design and textures cut on none other than Wahl Global Creative Consultant, Byrd Mena, using his favorite Wahl tools.

Watch the full video by clicking here.

New Senior Sales Specialist for Wahl Professional

Ashley Engaldo has been promoted to Senior Sales Specialist within the Wahl Professional Sales Division. In her new role, Engaldo will oversee all of the North American Professional division’s sales operations functions and will be the driver between its customers and the internal customer service team.

Engaldo’s strong work ethic, as well as communication and organizational skills, have helped her move through the ranks since first joining Wahl Professional in September 2016 as part of the customer service team, before moving into the role of sales administrator. We look forward to seeing what she does next in this exciting new position.

BARBER PRO Scoops Prize at European Skincare Awards

BARBER PRO has yet another award to add to their impressive list of accolades after their CBD Infused Sheet Mask won the silver medal in the Men’s Grooming category at the ninth annual Free From Skincare Awards.

The Europe-wide awards encourage and reward manufacturers of skincare products that are ‘free from’ many of the common allergens, chemicals, additives and fragrances often associated with skin sensitivities, allergies, and ethical, environmental and health concerns.

The BARBER PRO CBD Infused Sheet Mask provides a range of benefits, targeting specific skin concerns and types, nourishing and soothing stressed skin, rich in anti-oxidants and free from harsh chemicals.

“We are so pleased to have been shortlisted for this award, let alone going on to take home a silver medal for the Men’s Grooming category. We take pride in the products that we make, ensuring they are free from any chemicals, are natural and ethical, so we are ecstatic to win silver in this category at the Free From Skincare Awards and are proud to add it to our award collection.”

To find out more about BARBER PRO or to shop the collection, click here.

CALIFORNIA CLOSES BARBERSHOPS IN 30 COUNTIES

On July 13, California Governor Gavin Newsom ordered the mandatory closure of barbershops, hair salons, nail salons and personal care businesses, along with fitness centers, restaurants, movie theaters, places of worship and indoor malls, in a bid to prevent further spread of COVID-19. 

“This virus is not going away anytime soon,” said Governor Newsom. “I hope all of us recognize that if we were still connected to some notion that, somehow, when it gets warm, it’s going to go away or, somehow, it’s going to take the summer months or weekends off – this virus has done neither.” 

This setback comes after the state largely reopened salons and other indoor services mid-June. Now, barbers and shop owners have had to go backwards, closing their doors and cancelling appointments, unsure of when these reinforced measures might be lifted again. Our thoughts go out to all those affected and hope that services will be able to resume in the coming weeks. 

DISICIDE OFFERING COVID-19 CERTIFICATION COURSE

Disicide, producers of hosptial grade disinfectant for barber, hair and beauty salons, have created their own COVID-19 Certification Course, designed for professionals to improve knowledge in regards to hygiene and disinfection practices in the barbershop or salon.

The course takes just 20-30 minutes to complete, with a questionnaire at the end, before students are given an Official Disicide Certified Certificate. The certificate can then be displayed in your shop or salon and on yoour social media to show clients and co-workers that you understand the importance of creating and maintaining a safe and hygienic space.

To find out more or to take the course, click here.

ANDIS LAUNCHES NEW SUPRA ZR II

Andis Company has launched a new and innovative five-speed Supra ZR II detachable blade clipper.

The new clipper now features a removable lithium-ion battery pack with a 50% longer runtime. High volume clipper cutters will appreciate the ability to switch out batteries for uninterrupted clipping. An easy-to-read, built-in LED battery monitor indicates power status and when it is time to charge.

“The Supra ZR II is a complete tool that gives hair professionals so many cutting options. With three hours of run time, five cutting speeds and interchangeable blades, the chipper can achieve any cut on any hair type, wet or dry,” says Andis Lead Educator for the UK, Baldy. “The detachable blade clipper comes equipped with a size 000 CeramicEdge blade and is compatible with the entire line of Andis UltraEdge and CeramicEdge blades.”

Designed for precision cutting, the Supra ZR II has five adjustable blade speeds from 1,800 to 3,800 strokes per minute for total control. Its powerful rotary motor glides effortlessly through every hair type – fine or course.

Discover more at www.andis.com

TONI&GUY EXTENDS NATIONAL HAIR SUNDAY

Following the support shown earlier this month by the hair community to give back to frontline workers, Toni&Guy will be holding an additional National Hair Sunday on 26th July Nationwide.

Participating salons will join together to show consolidated appreciation for frontline NHS and Care workers by offering complimentary cut and style services to anyone booking an appointment in advance, as part of a gesture to say thank you for everything they have done and continue to do.

Sacha Mascalo-Tarbuck, Global Creative Director at Toni&Guy, said: “We are really excited to be getting involved in National Hair Sunday and we wish to say a massive thank you to the NHS for their hard work, dedication and kindness during this really difficult time.”

In addition, as part of their ‘Share the Kindness’ campaign, Toni&Guy salons are encouraging clients and the general public to nominate anyone they know who has been badly affected by the pandemic to ‘Win a Treat On Us’. Nominated winners will receive a complimentary hair service and label.m Professional Haircare goody bag as part of the prize draw.

Keep an eye on Toni&Guy’s social media for more updates about National Hair Sunday!

New Sport Clips CEO Named

Sport Clips Haircuts founder Gordon Logan has announced that the board of directors has elected Edward Logan to succeed him as the new CEO of Sport Clips Inc.

Gordon Logan said: “Edward has grown up in the business and played a key role in the company’s growth since he joined full-time in 2010, setting new standards for excellence as president and chief operating officer. It’s been rewarding working closely with him these past 10 years, and his leadership during the COVID-19 crisis has been exemplary… I am confident he will ensure the championship experience we deliver for our exceptional franchisees and clients will exceed expectations.”

In his early work with Sport Clips, Edward oversaw the company-owned stores, with many of them becoming top performers under his care, as well as working to pioneer company-wide innovations still used by Sport Clips today.

He said: “I am humbled by the opportunity to serve Sport Clips’ clients, stylists, franchisees, and central support team. It’s something I’ve dreamed of and worked toward for many years. We will rise above the current challenges everyone is dealing with, and we will do so by continuing the values-based legacy of Sport Clips that makes everyone within Sport Clips feel like family, that Gordon and Bettye created for us all.”

To find out more about Sport Clips, visit their website here.

Hair & Barber Council Raise Concerns over VAT Cuts

Following the Government’s announcement regarding VAT cuts for the hospitality industry, the Hair and Barber Council, together with BABTAC and John McNally MP and Christina Rees MP, co-chairs of the APPG For Hairdressing, Barbering and Cosmetology, have written to Chancellor Rishi Sunak to express their concerns about the hair and beauty sector being forgotten.

The letter, which can be read in full on the Hair & Barber Council Facebook page, said: “It is clear that the Hair and Beauty industry has been impacted in much the same way as those in the hospitality sector and has been subject to the same restrictions as hotels, pubs, cafes and restaurants. Hair and beauty practitioners are following similar, if not more stringent rules around social distancing and hygiene.”

“Your Plan for Jobs rightly aimed to boost the hospitality sector via the VAT cut and the Eat Out to Help out discount. These are welcome initiatives that should be applauded. However, the exclusion of the 49,000 hair and beauty businesses operating in the UK is unfair and indicates a lack of understanding from the Government the importance of the sector to the economy and the 337,00 people employed.”

As an affiliate of the Hair & Barber Council, we, fully support this stance and applaud the Council, BABTAC, John McNally MP and Christina Rees MP for their continued efforts to raise the profile of the hair and barber industries. Read the full letter here.

BabylissPRO Launches Custom FX

The new BabylissPRO CustomFX puts unlimited possibilites at your fingertips with fully customizable components. Choose pops of color, flashy metals, your blade of choice, to create a clipper that is uniquely you.

To start creating your perfect clipper, download the BabylissPRO CustomFX app, which allows you to turn it, enlarge it, personalize it – component by component.

There are a range of color and metal options on an easy-to-use app and unlimited possibilities!

Download the app for Apple here.