Premiere Anaheim has announced SalonCentric, a leading distributor of salon professional products, as its newest education and show pass sales partner, marking SalonCentric’s first-ever presence at the Anaheim show.
SalonCentric has long supported Premiere Orlando through education, a brand expression village, and show pass sales, and recently served as presenting partner for Premiere San Antonio. Anaheim marks the next step in a growing partnership.
“We’re excited to bring our education to Premiere Anaheim for the first time,” said Dessirae Sands, VP Education Shows & Events, SalonCentric.
“This expansion reflects our ongoing commitment to supporting stylists with best-in-class brand education, wherever they are.”
Among the brands SalonCentric is bringing to the Anaheim Convention Center for seminars and workshops are Quality Touch, Moroccanoil, Surface Hair, Pureology, Biolage, and UNITE HAIR.
Educators due to attend Premiere Anaheim over February 7 – 8 next year include JuanCarlos Zazueta Torres and Ashlee Norman from Bumble and bumble; Alfredo Lewis, Philip Wolff, and Zach Mesquit from QOAT; Brandi Holdaway, Carmen Waltz, and Hailey Hodapp from Kevin Murphy; and Tippi Shorter from Mizani.
“SalonCentric has been an incredible partner to our shows, and we’re thrilled to welcome their education programming to Anaheim as well as offer their customers the convenience of show pass sales through their business channels,” said Erin McDonald, Event Director, Premiere Shows.
“This partnership is a testament to the strength of our relationship and our shared goal of delivering real value to the beauty community.”
Show passes are available now via SalonCentric stores, SalonCentric.com, or SalonCentric Business Partners.