Whether your male clients are embracing their natural grey, or opting for one of the new grey fashion shades, Grey Maintain Shampoo from Alter Ego Italy is the answer to keeping it looking bright and healthy.
Part of Alter Ego Italy’s Grooming For Men range, Grey Maintain Shampoo has been expertly formulated to neutralise unwanted brassy tones in both natural and coloured grey hair, while enhancing shine and leaving hair soft and hydrated.
Alter Ego Italy’s patented Plantacare sulphate agent ensures a luxurious lather that is also kind to the scalp, while guar powder conditions hair for a noticeably softer texture.
Other active ingredients include tea tree oil and sage for their purifying properties, leaving both hair and scalp invigorated and those greys full of natural brilliance.
For more information on AlterEgo Italy products visit: www.sweetsquared.com/spotlight-on-alterego