The latest issue of BarberEVO UK & Ireland is OUT NOW! Keep scrolling to find out what’s in store this month.
ON THE COVER
This issue is headed up by BaByliss’s Pete Cranfield, who chats about his essential tools for 2023 – get your hands on the BaByliss PRO Super Motor Clippers for the best cuts this year.
IN THIS ISSUE
It’s always our pleasure to feature the industry’s biggest brands – keep an eye out for gorgeous shoots and incredible looks from American Crew, Liam Oaks, Fresha, and Barber Blades. We also get expert styling advice from SCurl, Andis, Takara Belmont, and Artero.
Have you ever wondered what tools are in the best barber’s toolkits? Well, we take a snoop inside the bags of some of the biggest names in the bizz. We talk tools, products, and trend predictions with Charlie Baker (WAHL Pro’s British Barber of the Year 2022), Hayden Cassidy (we all know her iconic work), American Crew All Star Education Teams’ Ian Harrold, and their Global Artistic Director Paul Wilson. Also, shoutout to Roxanne Batt and Sid Sottung, who tell us all about Artero clippers and Captain Fawcett styling products.
Marketing can seem intimidating, but you’re probably doing it already! Social media, Google, apps, and booking platforms like Booksy and Vagaro are your keys to getting your name out there.
One of our main features follows Steve Hilliard, who is owner of two salons, a published author, and business coach. He tells you how to keep your business robust – and keep those clients coming back for more.
Shelby Barriball also gives the lowdown on digital marketing with Vagaro, whilst Danny Robsinson shares his expert advice on strengthening your brand online to perfectly represent you and your business.
NEW YEAR, NEW TRENDS
We start with a New Year trend forecast from powerhouse session stylist, Josh Lamonaca. The Director of Menspire Salon and Menspire Academy, and educator of over 400k followers on Instagram, tells us what will be hot in 2023.
The brilliant Hayden Cassidy also gives her insight alongside Richie Finney, who is Founder of Captain Fawcett, showing how their top-class products will help you master every trend this year.
Liam Oaks is our main feature, welcoming us behind the scenes to his studio, which he runs to help barbers create collections and get their work published.
We can always rely on OSMO for the boldest, brightest styles. Brand Ambassador Brodie Raeside hits hard with men’s colour trends for 2023. An unmissable read that will put you miles ahead of the rest.
And finally, no one does motivation quite like our favourite columnist and Global Artistic Director of WAHL Pro, Simon Shaw. Read his pep talk and you’ll be chomping at the bit to launch your best year yet.
Johnny Baba, award-winning barber and close-shave specialist, gets us started with a look at health and safety for shaving – being clean in your work is just as important as providing the cleanest shaves.
Get precision every time with MÜHLE UK. Veronica Berman, Sales & Marketing Director, and their Head Barber Oran Lasocki give essential advice on shaving – the best practices and what to prepare for in 2023.
Kevin Vorley also gives us the lowdown on Morgans products and why they should be your go-to products for top-class shaves all year round – from skincare to tool care and everything in between.
We hope you enjoy this issue! You can order your print copy here.