Spring has sprung!
This issue is jam-packed to the brim with creative content, inspirational features, and real-life business advice, and tips from industry leaders.
This issue’s front cover has been graced by godfather of fades, Pat Regan, aka Patty Cuts. We caught up with Pat to chat about his work with highflying UFC and NFL clients, as well as some of his current projects, such as his Signature BaByliss PRO Influencer Collection Trimmer, and his residency weekend in Old Spice’s brand-new brick and mortar barbershop. Pat tell us his inspiring story of how through determination and hard work he found his place in the industry.
American Crew have given us behind the scenes access to their latest collection, titled HQ. A stunning array of dramatic silhouette sand exaggerated shapes inspired by the military crew cut and paying homage to the nineties film and music era. Check out the old-school techniques that feature.
Styling Tools and Products
In this issue we take a deep dive into the toolboxes of the industry’s most elite brand ambassadors to find out what tools and products take them from great to greatest.
We chat to everyone from American Crew All Star Canada Winner, Sandra Perovic, to official NFL Barber Fuss, to hear about what tools and products the most sought-after barbers are using day-to-day.
We also caught up with Miguel Gutierrez aka Nomad Barber, Julius Cvesar and Sofie Pok, co-creators of their new Grooming Line, STMNT, about how the line started, and what they believe STMNT will bring to the industry.
We focus on franchising this issue as we talk to the most successful barbershop brands that have smashed the process of replicating their shops all over the country. We look at what a franchise offers the franchisee, and the benefits of picking up what is effectively already-made business in a box.
We caught up with Jim Valenzuela of V’s Barbershop, to find out what’s in the secret sauce for not only the expansion, but longevity of a franchise brand, as they approach twenty-two years of success.
We also catch up some of the largest and most successful franchises in the States: Great Clips and Scissors and Scotch to talk education, business advice, and some of the pros of getting involved in a franchise.
Shaving is what sets barbers apart from the rest. A good shave is measured by more than just the result, it is about the customer experience. As barbers, you need to ensure you have the best techniques, products and tools to give clients that experience unlike any other.
Columnist Tyrik Jackson gives us a brief history of shaving and the importance of making shaving an experience that brings guests back time after time.
As well, we also chat with Woody Lovell, founder of the Barbershop Club in LA to chat about how his shop takes the experience of a barbershop shave to new levels.
Dre Da Barber, educator for Woody’s and Clubman Pinault tells us about the importance of skincare, aftercare and health and safety when it comes to shaving, and making sure you are giving your client the ultimate long term results.