Whether your male clients are embracing their natural grey, or opting for one of the new grey fashion shades, Grey Maintain Shampoo from Alter Ego Italy is the answer to keeping it looking bright and healthy.

Part of Alter Ego Italy’s Grooming For Men range, Grey Maintain Shampoo has been expertly formulated to neutralise unwanted brassy tones in both natural and coloured grey hair, while enhancing shine and leaving hair soft and hydrated.

Alter Ego Italy’s patented Plantacare sulphate agent ensures a luxurious lather that is also kind to the scalp, while guar powder conditions hair for a noticeably softer texture.

Other active ingredients include tea tree oil and sage for their purifying properties, leaving both hair and scalp invigorated and those greys full of natural brilliance.

RRP: £9.95/250ml

For more information on AlterEgo Italy products visit: www.sweetsquared.com/spotlight-on-alterego

British company Denman, maker of the world-famous D3 and other professional tools, is proud to announce the appointment of British Hairdressing Hall of Fame member Paul Stafford as Global Creative Director.

The move brings Paul, who has been using Denman for more than 30 years, into the heart of the long-established, family led company. Paul will lead its creative contribution to the industry, supporting Denman’s education efforts including mentorship of 2017 Denman’s Stage Star competition winner, Sam Carpenter.

As Global Creative Director, Paul will also lead the soon-to-be-launched global ambassador programme, The Denman Global Collective, which features established and emerging stylists from across the globe.

Paul’s appointment coincides with Denman’s 80^th anniversary. In 1938, John Denman Dean was inspired by a revolutionary new material, Nylon to create the iconic Denman styling brush. Adopted by world-leading hairstylists including Vidal Sassoon, Paul Mitchell and Andrew Collinge, the D3 and other Denman tools have help transform the industry. This spirit of innovation and transformation continues to guide the brand and Paul will be central to its efforts.

Next month Paul will travel to the US to represent Denman as an educator at the IBS Show in New York City, delivering his inaugural IBS seminar on The Craft of Precision Cutting. Paul will then represent Denman at Cosmoprof Bologna for the formal launch of the Denman Global Collective. On his return, he will create and shoot a new Denman collection with long-time collaborator Lee Mitchell.

‘I treasure the support Denman has given me over the years so am delighted to officially represent the company at an international level,’ said Paul, who, in recent years was asked by Denman to perform at the visionary Alternative Hair Show at London’s Albert Hall. ‘Denman has always been at the heart of the industry, providing the best tools a stylist could wish for at every level of the craft. It’s fantastic to be part of a brand that prioritises excellence and innovation to the benefit of our industry.’

Considered the rock ‘n’ roll maverick of the industry and a break-out Instagram hero, Paul is the perfect partner for Denman, able to bring all his expertise right into the factory to help with product development while giving the company the creative kudos it deserves as the originator of the iconic D3.

Phillip Steele, Managing Director of Denman, said ’We have been very fortunate to have such a friend and partner in Paul over the past 30 years. We are delighted that Paul will play a more substantial role in driving the future of the Denman brand and its presentation globally. I look forward to deepening our partnership and the continuation of our long-standing friendship.’

Known for his impeccable dressing and Mod-inspired personal style almost as much as for his skills with the scissors, Paul is a regular in the press and on TV, where he is sought out for his original views on anything and everything hair and fashion-related. He is a multi-award-winning stylist, currently Hair magazine’s Salon Stylist of the Year and three times winner of Northern Irish Hairdresser of the Year.

Artists, educators, innovators and social media influencers all-in-one. Successful barbers and stylists are as wellrounded as their blades are sharp. Wahl Professional will recognize the efforts of those who are truly relentless in their passionate pursuit as artists and ambassadors with the new Wahl Select Barbers program, the applications for which can be submitted starting today. Those selected will receive at least one new Wahl Professional product each month to test or review, have their content shared by the Wahl Professional social media team, and strengthen their consideration for a position on the Wahl Education and Artistic Team (W.E.A.T.).

“This is an amazing opportunity not only to test out what’s new from Wahl, but to potentially join our outstanding Wahl Education and Artistic Team,” said Aaron Flick, Senior Marketing Associate, Professional Division, Wahl Clipper Corporation.

“(We want) to build a community, provide more knowledge on Wahl tools and education, and to look for artists who are loyal to the Wahl brand. This new tier of the Ambassador Program will take them to the next level.” Anyone who is a licensed barber or stylist and a member of the Wahl Professional Ambassador program is eligible to apply. But, as the name implies, Wahl Select Barbers will set themselves apart based upon a specific set of criteria: knowledge of Wahl Professional tools, a passion for educating other artists, an active Instagram presence, and an output of consistent high-quality content. The last two points are of special merit.

“Wahl Professional strives for quality and the artists selected will be of the highest quality in both their content creation and professionalism,” explains Flick. Wahl Professional will choose 10 artists to hold the distinction of being recognized as a Wahl Select Barber.

More openings will occur upon possible advancement of Wahl Selects to become part of W.E.A.T., or as other circumstances arise. Selects will be notified of their honor via the Wahl Ambassador program two weeks after their submission is received. Current Wahl Professional Ambassadors will receive an e-mail inviting them to apply.

Those who want to become an Ambassador to fulfill part of the qualification process, can sign up at http://wahlpro.com/get-started/become-an-ambassador/. As to plans for an expansion to the program? “You never know what Wahl has in store,” said Flick.

This year, Denman will mark its 80^th anniversary. For 80 years, Denman and Denman tools have helped to make hair brilliant.

Denman help stylists, barbers and hairdressers to be brilliant. Denman help stylists, barbers and hairdressers to make their clients look and feel brilliant. Denman help people to create looks and styles to make them look and feel brilliant each and every day. From humble roots of a brother creating a brush to help his sister better style her hair to a brand sold in over 80 countries around the world. Denman are global day-makers.

THE BIRTH OF THE BRAND

The Denman story starts with John Denman Dean, back in 1938.

While in New York, the young entrepreneur from Northern Ireland had been introduced to a revolutionary new material, nylon. He saw its potential for the bristles of his recently

patented rubber-cushioned hairbrush. Returning to the UK, with his cabin on the Queen Elizabeth full of nylon, his brush manufacturing plans were put on hold until after the war.

The business was established in 1946 and during the 1950s and 1960s the Denman brand became well known, adopted by hairdressers as the professional tool of the trade.

Vidal Sassoon famously used the Denman D3 Classic Styling Brush to create his iconic asymmetric bob for Mary Quant. The age of the superstar hairdresser had arrived, and with a superstar brush always at hand.

GLOBAL HAIR

The brand built on its ties with professional stylists and embarked on a period of growth into overseas markets that continues today. Alongside the expansion in production, there was a renewed focus on innovation and the design of new brushes, as styles evolved and changed.

In 1972 the business was acquired by the Rainey family, with design, engineering and manufacturing located in Bangor, Northern Ireland. Both Maxwell Rainey OBE and

Dr. John Rainey MBE have been recognised in the Queen’s Honours List for their outstanding contributions to Economic Development in Northern Ireland.

Today, the Denman brand is truly global. From its state-of-the-art design and manufacturing base in Northern Ireland, we colloborate with talented inventors, stylists, barbers, designers and engineers to develop products and introduce new techniques.

Denman is sold in over sixty countries worldwide.

THE CELEBRATIONS

The 80^th anniversary is Denman’s opportunity to celebrate 80 years of brilliant hair and look forward to the next 80 years of styling. Denman is at the center of a creative industry that is fused with energy, passion that is ever changing. Denman are proud that they can help stylists and barbers to realize their creative vision and help their clients to realize their best selves.

Key celebrations:

• Announcement of Paul Stafford as Global Creative Director for Denman (more details to follow)
• Launch of new creative concept and campign at IBS, New York, ABS, Chicago and Cosmoprof, Bologna
• Launch of Denman Global Collective – global brand ambassador model
• 80^th anniversary celebration dinner Cosmoprof Bologna, Las Vegas and Hong Kong
• Salon International, London – Stage Star competition and Denman stand redesign to include Global Collective stage

For more information or images, please contact Sian Waters: s.waters@denmanbrush.com

The Barber Agency is a game-changing recruitment company for hair professionals that matches barbers with brands. Born out of the frustration and difficulty of finding the right talent, The Barber Agency is set to revolutionise the recruitment of barbers.

Founded by Lilly Dillon, with over 25 years’ experience in the hair industry (and previously the manager of a successful group of barbershops), Lilly has a unique understanding of the challenges and issues recruiting the right staff in the fickle world of barbering.

“Most people think that it’s all about money,” says Lilly, “but it’s not. Yes, salary plays a big part in any career but it’s also about finding a barber that suits your environment, culture and type of services.” Lilly explains that restaurants and bars recruit in a different way, finding the right person to fit their ideas. She wants to add this ethos to the recruiting of barbers.

Experience has taught Lilly that barbers and barbershops are unique and the reasons why people leave their jobs are wide and varied. She knows that losing staff and staff changes are both time consuming and have a negative impact on business and the individual’s career. For this reason she wanted to take a new approach to connecting barbers with the shop or salon that best suits their skills and their personality. Advertising for staff is hit or miss and often you find out too late that a barber just doesn’t click.

The Barber Agency offers a reliable resource for barbers and barbershops with the aim of connecting the right barber to the right shop or barbering project. Whether it’s a full time or part time position, education assignment or photoshoot, the Barber Agency provides the best person for the job. To do this, The Barber Agency carries out detailed research into the barber and the position that needs to be filled to understand the type of shop, the position or the project – all before recommending a barber. Equally important is that all barbers are fully interviewed to make sure that their claims are genuine.

TBA has a strict interview process that looks at a prospective barber’s training, career history and skill set. Trade tests are conducted to ensure that the barber’s skills are fit for purpose.

If you are tired of the stresses that recruitment brings, or skilled and willing, looking for the perfect job, be sure to get in touch with The Barber Agency, where you will receive a warm and honest approach. Find out more at www.thebarberagency.com or download a pdf here.

Protect your cash flow and manage your equipment investments with flexible leasing options across Takara Belmont’s entire range. For barbershop owners looking for a complete renovation, take advantage of beneficial purchasing options to upgrade your services and expand your offering. Equipment leasing can be an effective way to access high price furnishings that your business needs to flourish without the initial capital outlay, saving your cash for rent, stock, training and other daily expenses. Spread the cost of your equipment purchases over a period of time for a more tax efficient way to manage your assets. With many leasing options available, design your agreement to suit your business needs claiming ownership at the end of your settlement. Mike Taylor, founder of Bonds Barbershop and barber of 27 years says ‘Belmont chairs unbeatably stand the test of time with unsurpassed quality and attention to detail for optimum client comfort. Leasing has enabled me to conserve my cash flow and budget effectively, knowing I can spread the cost over a period of time to ensure I can afford to kit my barbershop with the best barber chairs in the business’.

Bonds Barbershop features Takara Belmont’s hero grooming chair, the Apollo 2, a supremely industrious iconic stalwart of the barber industry that has captured the imagination of barbers and continued to dominate global interiors. Its timeless design available in a variety of customisable options, features 360° lockable rotation with a synchronised reclining backrest and raising footrest for ultimate luxury and interior style. Japanese heat pressed or stitch sewn upholstery combined with its cast-iron metalwork enhances its built for quality, reliability and comfort, delivering decades of uninterrupted service.

An iconic design that spans beyond the world of barbering, the Apollo 2 is a must have for the heart of every barbershop. With an array of leasing options, reach your business’ full potential whilst fulfilling your clients desires, providing them with long-standing premium service. Taylor says ‘the best part about leasing is that it allows you to stay up to date with the latest advances in equipment and technology innovation to ensure you are at the cutting edge of your industry’. Recognising the benefits of leasing to manage your equipment investments is a fundamental to achieving your dreams, discover more at www.takarahairdressing.co.uk

Email: hairdressing@takara.co.uk

Call: 020 7515 0333

International barber, Joseph Lanzante has launched a micropigmentation clinic and training facility for professionals.

The new clinic, JL Aesthetics run by Joseph Lanzante, helps people tackle their skin and hair concerns with a non-invasive effective method, whilst also providing high-quality industry training to hair and beauty professionals so they can offer this specialist treatment.

The micropigmentation procedure gives the illusion of thicker and fuller hair by infilling gaps. Women with patchy hair or large partings can improve their appearance permanently and men who are balding can regain confidence by designing their very own crew cut.  This service will benefit cancer patients who sadly suffered hair loss as well as people with alopecia and scarring.

Following intensive training at Harley Street, Joseph Lanzante is now a qualified practitioner and is delivering this service at JL Aesthetics to individual private clients and training industry professionals looking to increase their skill set.

This is an opportunity for those in the hair and beauty industry stay ahead of the game in this ever-evolving market.

Joseph Lanzante already has a reputable name in the beauty industry having run his own chain of 12 successful hair salons. He currently operates three barber shops under the Joseph Lanzante brand and is one of the top barber trainers in the UK through his highly successful Training Academy.

Joseph commented: “The beauty industry is a rapidly growing market with increased consumer appetite to look good and feel great. Celebrities and influencers have created the demand for the perfect hairline, through hair transplants and realignments, which is not an option for some. Our recently launched service is a great alternative to help people battling with their insecurities which are otherwise completely out of their hands.”

He further stated: “This is also a fantastic opportunity for salon owners to add a whole new skill to their repertoire. Training in micro-pigmentation will entice in a whole new customer database who are looking for an alternative to hair transplants and surgery.”

Micro-pigmentation is a cosmetic technique which introduces natural colour pigmentation into the skin using a fine needle.

Similar to the method of tattooing, Joseph Lanzante carefully builds up the colour on a client’s scalp using small spots of the colour pigmentation to give depth and create the illusion of density which was not already present. It can be applied to thinning areas or smooth surfaces to give a stubble effect. A full head would take approximately eight hours and is done over two sessions. The treatment can also be used in a medical capacity to correct scarred or discoloured skin.

JL Aesthetics – based in Lancashire – also offers facial scrubs, hair removal, chemical peels, tattoo removal and various anti-ageing and skin rejuvenation procedures alongside the micropigmentation service.

For more information on micro-pigmentation and training visit: www.jlaesthetics.co.uk or call 01254 397749

Following a video casting and judging session by our favourite Schorem duo Rob & Leen, we can now reveal the first two Scumbassadors for UK & Ireland are Christian Wiles and Wez Jones.

Christian has won a host of awards, including 2017’s Men’s Stylist Of The Year, Best Male Grooming Salon of 2016 and Male Grooming Business Of The Year 2016.

Instagram: @christianwilesmen                      

Facebook: Christian Wiles Traditional Gentleman’s Grooming

Wez Jones is one of a new breed of super talented barbers and has already showcased his work at Barber Connect, Master Barbers and Barber Bashes over recent years.

Instagram: @the.heartbreak.barber              

Facebook: The HeartBreak Club

Christian and Wez will be running Reuzel cutting and product training courses around the UK and Ireland this year so please check the Reuzel UK Facebook page or call Rianne on 01392 365177 for information.

The first issue of what promises to be a huge year has landed!

Kicking off – you’ll understand the pun later – we have everybody’s favourite Irish, barber battling, continent travelling barber, Ms Leah Hayden Cassidy and the similarly nomadic Tori Girl. The Edinburgh-born Australian Men’s Hairdresser of the Year recently collaborated with Kevin Luchmun in New York; you can read his diary from the Fellowship Show inside.

Interviewer extraordinaire Larry The Barberman talks to Jody Taylor (one of the UK’s most acclaimed session stylists) and all three directors of the industry-changing Menspire and our editor speaks to Mark Maciver AKA Slider Cuts – the North London barber that has built a brand from within a barbershop and now tends to clients such as Tinie Tempah, Stormzy and Anthony Joshua.

We also dive into the dichotomy of fashion in the industry, the artwork that has been inspired by it and the Bloody Butcher himself gives us a tour of his tattoos.

All this and much more can be found inside the 100+ glossy pages of issue seven.

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