BarberEVO Magazine

Be part of the Barber EVOlution

North America News

Over $21,000 Raised for Woman Who Used Gorilla Glue as a Hair Adhesive

After opening up to social media about her hair disaster, Teresa Brown’s story went viral, leading to over $21,000 raised to help.

After running out of her usual styling spray, Brown used the strong spray adhesive, Gorilla Glue, on her hair. In her video, Brown showed the world how her hair stuck permanently to her scalp, “I have washed it fifteen times and it don’t move!”

After a month of trying to extricate the glue using coconut oil and tea tree oil, Brown still was having no luck washing the product out.

After putting up the video, Brown set up a GoFundMe page with the target of $1,500, to help pay for the inevitable hospital bills. However, due to her unlikely internet fame, viewers sympathy of Brown led to surpass her target by $20,000.

Additionally, LA doctor Michael Obeng carried out treatment to fix her ordeal, which would have cost $12,500, for free.

To sort out the damage done by the glue, Dr. Obeng placed Brown under light-anaesthesia for the four-hour procedure. After figuring out the compound in the glue, Obeng used a combination of medical grade adhesive remover, aloe vera, olive oil and acetone to break down the compound. He also experimented with real human hair on a model, before working on Brown’s hair.

Gorilla Glue have issued a statement saying: “We strongly discourage misuse of our products. Please consult all packaging labels for proper use.”

Let’s hope Brown’s ordeal is a lesson for future, for anyone who has run out of their usual styling products.

OUT NOW: North America Issue 17

WELCOME TO THE FIRST BARBEREVO NORTH AMERICA EDITION OF 2021. WE ARE DELIGHTED TO SEE THE BACK OF 2020 AND LOOK FORWARD TO AN EXCITING YEAR AHEAD.

We are committed to continuing to deliver a combination of creative content, inspirational features with the biggest names in the business, and the very best of real-life business advice to ensure we keep everyone rolling in the right direction. 

With that in mind, events and tradeshows are top of our list in this issue as we talk to those in the know. The organisers of the events, that we miss so much, talk about the chances of them going ahead, the challenges they face with staging them in a pandemic and the hopes for the ones that are scheduled for this year.

This issue’s barbershop focus has some cool places featured. Barbers are so proud of their shops, whether they are traditional, cutting edge, minimalist, or are designing with Instagram in mind, the design is so personal, and how you choose to furnish your shop, and the décor you choose, can make or break the visual. We’ve found some knock-out barbershops that have opened their doors to BarberEVO, talked us through their décor decisions, what works for them and what they love about their shops.

A hugely important part of the hair industry right now is how it can be more sustainable. We have spoken to hair professionals who have taken their personal commitment to being eco-friendly and carried it through to their shops and their business practices. Whether you want to commit fully or just make a small change, have a read of our eco feature and see what changes you can make to be a little gentler on the planet. 

Last, but certainly not least, The Barber Authority’s Steve Vilot lets us into some tour secrets as he and his band of elite barbers provide grooming services for international rock starts and the world’s top athletes. It’s a great read, and his commitment to elevating the image of barbering is commendable.

You can order your printed copy of the new edition right here.

California Lifts Regional Stay at Home Order, Allowing Salons and Barbershops to Reopen

As of the 25th of January, Health Officials have lifted the Regional Stay at Home Order in California and put the state into the ‘Purple Tier.’

This allows ‘personal care services’ such as barbershops, hair salons, and nail bars to operate indoors. However, Health Officials ask that businesses operate at 25% capacity, and continue to social distance and wear face masks where applicable.

Until the 25,th California had been the only state in which barbershops and hair and beauty salons were under strict regulations to stay closed.

Thankfully, the ICU percentages and case rates have remained low enough over the last month for restrictions to be lifted enough for beauty industry professionals to get back at it.

FLUID Volume 2 released by Andis

Andis Company has today released the second volume of ‘FLUID’, an Andis Hair Tech publication embracing heritage and the natural beauty of multi-cultural textured hair. 

Featuring work from Andis Creative Leads, Eric Cheek and Kenny Duncan the publication has five looks created using a selection of Andis tools. 

Angie Perino, Managing Director for FLUID and Global Education Manager for Andis Company. “Kenny and Eric are world renowned for their talent and skills as educators within the beauty and barber industry. They did an incredible job of creating looks that allow learners to expand their skillset, preparing them to service any type of hair pattern they encounter. Their creative techniques will inspire the industry to continue reaching for its fullest potential.”

The publication includes step-by-step guides on how to achieve each look, including the tool for each step, suggested techniques, and tips for perfecting the cut. For barbers and stylists who may be less experienced with textured hair, the book also contains a hair pattern terminology guide, outlining the types of hair by size and pattern, along with other terms commonly used when cutting and styling hair.

Fluid Volume Two is available for purchase here for $14.95.

Ontario Barbershop controversially becomes film studio

There’s no getting away from the hardship that having to close your barbershop can bring. Barbershops in Ontario are currently unable to open due to the ongoing Covid-19 pandemic, as part of a province-wide declaration of emergency and a stay at home order.

However, the folk at Chrome Artistic Barbering are able to remain open, despite this. They are offering their clients auditions for $37 each to participate in their podcast and documentary, by being filmed having a discussion about their lives whilst getting a haircut.

While hair salons and barbershops are not permitted to open right now in Toronto, film production is permitted.

Despite the controversial nature of this, owner Alicia Hirter told local press that it wasn’t a case of exploiting any loopholes. Camera’s, lights and microphones were already set up in the shop, and this had been planned for some time ago.

You can visit the Chrome Artistic Barbering Facebook page here: https://www.facebook.com/chromeartisticbarbering/

Ontario barbering legend Frank Filice hangs up his clippers

Legendary Ontario barber Frank Filice has hung up his clippers one last time, leaving behind a notable career, with clients ranging from Premiers, Politicians, Bureaucrats and Journalists.

“Frank the Barber” cut hair in his basement shop at the Ontario Legislature, which explains those intriguing clients, for over 45 years.

Frank was known for being neutral, fair, balanced, and good with secrets… “What is said in the barber’s chair, stays in the barber’s chair” was his motto, according to Speaker of the Legislature Ted Arnott, no doubt one of Frank’s regulars!

Frank originally arrived in Toronto in 1960, aged 16, from his native Calabria in Italy.

We wish Frank, who was clearly a local legend, the happiest of retirements!

Galesburg kindergartener donates hair at local barbershop

A 6 year old kindergartener from Galesburg, IL, recently donated much of her hair to a charity that can use it to help produce wigs for those without hair due to medical reasons.

The inspirational Delaney Pickrel said, “I did it because I thought it would be cute and I wanted to help kids who didn’t have hair.”

Her sister in law, Raylyn, a stylist for 15 years, who works at Glory Days Corner Barber Shop did the honours. The hair will be donated to Children With Hair Loss – a cause that she loves being able to support.

We salute young Delaney for her awesome gesture, and urge you to also support www.childrenwithhairloss.us if you can!

Schedulicity CEO announces “Year of Service” with generous pledge

Following a year like no other, Schedulicity have continued to adapt and support the hair and beauty industry. CEO Jerry Nettuno has outlined plans to further support the sector with an incredibly generous pledge for 2021 in a personal letter which can be read below.

We salute Jerry and his incredible team for their relentless support of hair and beauty professionals.


We often say that successful businesses are a sum of their parts. 

You know this well. You built your business one client at a time, grew your revenue with every appointment, and proved your passion each and every time you fit someone in last-minute or after-hours. 

Schedulicity is a business built on hard work and passion, too. We owe our success to people like you — stylists, barbers, personal trainers, massage therapists, estheticians, yoga instructors, reiki healers, music teachers, chiropractors, nail artists, and every other service provider who’s trusted to simplify their days. You are our community. 

Some Thoughts on 2020

None of us could have predicted what came our way last spring, but if there’s one thing we all learned during these unprecedented times, it’s that community means everything. This year, we learned how to ask for help from the people around us and — as important —  how to offer it.

That’s why, as soon as we realized that shutdowns were going to profoundly affect our businesses, we knew we needed to throw our resources into supporting you in any way that we could. We waived all our fees through the height of the pandemic (and expanded that period for California businesses). We built our Tip Jar feature to allow clients, family, and friends to tip you even when they couldn’t see you. 

We also launched our Town Hall webinar series with industry experts, wrote dozens of articles on how to navigate COVID-19 regulations and shut-downs, and expanded our small business grant program,Schedulicity Cares, to give multiple businesses support every week. 

We tried to find every chance we could to support our community, to sense when you needed us most, and to be there in whatever way we could. All told, in 2020, we gave service providers $250,000 in aid. 

2021: The Year of Service

We’re not done. It’s now my pleasure to end an incredibly difficult year on a high note:

In 2021, we’re pledging to award $250,000 more support to service providers everywhere. 

As the world reopens over the next few months, each one of us will have the chance to lift up our communities in countless ways, big and small. Let’s take them. Let’s take them all.

The beautiful thing about service providers is that you support your communities simply by doing what you do. We need you. And that’s why, for Schedulicity, our Year of Service means finding new ways to help you do better work. We’re going to be right there with you as you rebuild, recover, and grow.

Until we’re able to gather together again over dinner tables, at holiday parties, and in our favorite salon waiting rooms, I’m wishing you and yours all my best from Bozeman, Montana. It’s a new year coming, and we’re looking forward to spending more of it with you.

Happy holidays, friends. 
Jerry

Leading hair coach Ivan Zoot publishes, “The Professional Haircutter’s Pricing Playbook.”

Ivan Zoot has published his new book, The Professional Haircutter’s Pricing Playbook.

How much should you charge for your haircuts?

When should you raise your haircut price?

How do you raise your haircut price?

In this new book, Ivan provides clear and actionable answers to these and other haircut pricing questions.

This unique workbook format lets you plug-and-play your pricing numbers, creating custom data and planning that is specific to your business. It is like having your own personal coaching session every time you pick up the book.

You can refer back to the book time and time again. Plugging in updated statistics lets you make the next round of pricing decisions with accuracy and confidence. The book grows with you as you build business.

________________

What people are saying about Ivan’s pricing coaching and support:

“Ivan’s coaching on pricing is always spot-on. I have made a lot more money by taking his pricing advice.”   – KW, Illinois

“Pricing issues scare me. Ivan makes the process of setting and increasing haircut prices logical and comfortable. I feel way better about it.”    – TB, North Carolina

_________________

Books are available on the ivanzoot.com website or at amazon.com.

Copies for media inspection (digital pdf) are available upon request.

For more information contact Ivan Zoot at ivanzoot@yahoo.com or call 224.234.4987.

Wahl Clipper Corporation and Disney and Pixar Team Up to Celebrate the All-New Movie, Soul

Wahl Clipper Corporation is joining forces with Disney and Pixar to celebrate the new movie, “Soul,” streaming on Disney+ starting on December 25th. The movie highlights the importance of finding oneself and discovering what makes you, you.  Through Joe Gardner’s journey to find the spark of lifehe winds up leaning on his community to feel connected. In one pivotal scene, Joe visits his trusted barber to get the encouragement he needs and realizes the barbershop community–which serves as the backbone of the neighborhood—may not just be a place to get your hair cut, but it’s also a place of gathering, learning and a home-away-from-home.

“Soul” introduces Joe Gardner (voice of Jamie Foxx) – a middle-school band teacher who gets the chance of a lifetime to play at the best jazz club in town. But one small misstep takes him from the streets of New York City to The Great Before – a fantastical place where new souls get their personalities, quirks, and interests before they go to Earth. Determined to return to his life, Joe teams up with a precocious soul, 22 (voice of Tina Fey), who has never understood the appeal of the human experience. As Joe desperately tries to show 22 what’s great about living, he may just discover the answers to some of life’s most important questions.

Wahl Professional has created a limited-edition clipper with a commemorative “Soul”-branded design and package. The clipper will be available on Wahlpro.com starting December 17th. The tool is one of the clipper manufacturer’s iconic models – the Cordless Senior – which is equipped with a metal taper lever and switch, three premium cutting guides, and a fade blade designed for precision cutting. The clipper is priced at $159.

“We’re thrilled to celebrate the launch of “Soul” with Disney and Pixar. The movie’s themes of community, caring, and finding one’s spark will resonate with hair professionals, who consider their profession as a way to make a difference in someone’s life, not just a way to make a living,” says Lance Wahl, global vice president of professional products.  “Barbers and stylists are at the heart of their communities, and at Wahl Clipper Corporation we’ve made it our life’s work to support them as well as the next generation of aspiring barbers and stylists.”

Wahl Professional is proud to celebrate “Soul” and encourage everyone find their spark. To purchase the limited-edition “Soul” clipper click here. Disney and Pixar’s “Soul” streams on Disney+ starting on December 25th. To learn more about Wahl Clipper Corporation visit their website at Wahlpro.com or follow them on Instagram at @wahlpro.