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‘Shave for the Brave:’ Head-Shaving Fundraiser in The Fight Against Youth Cancer Hosted At Marquette Barber Shop

Pete’s Barber Shop in Marquette, Michigan paired up with the Saint Baldrick’s Foundation for their first “Shave for the Brave” fundraiser Saturday.

Volunteer Tim Eagan said he’s been organizing the events for 12 years.

“I wanted to start it here in Marquette because I know what a giving, caring community this is and I thought this would be a perfect place to introduce St. Baldrick’s,” he said.

The event was introduced in one of the city’s longest operating hair salons, Pete’s Barbershop.

“I just think it’s a great cause that can help the kids out. If anybody’s ever had anything like this in their family, they (St. Baldrick’s Foundation) know exactly how you feel,” said Pete’s Barber Shop Owner and Barber Jim Bissonnette.

Saturday’s turnout included community members and local law enforcement from Michigan State Police and Marquette County Sheriff.

The fundraising event provided a chance to support childhood cancer treatment and research – and to spread awareness with your freshly bald head.

During the one day alone, they raised around a thousand dollars through donations from the community.

The next head-shaving fundraiser is on Wednesday, Mar. 24 at 6:00 p.m. (EDT) at the City of Marquette Fire Department.

Learn more about St. Baldrick’s and support the cause locally HERE.

USA Barbers and Hairstylists Call for Vaccine Eligibility

Barbers and hairstylists in New York state are calling for their own eligibility for the COVID vaccine.

Dan Woycik owner of the Center Square Barber Shop on Lark Street in Albany NY.  

He says: “We think about the fact that we are, at a minimum, at close contact with somebody, in their personal space for 20 minutes at a time,” he said. “And if we’re shaving somebody or doing a beard trim, they have their mask off.” 

Dan Woycik added that he, and each barber at his shop sees roughly 15-20 clients every day.

During the pandemic, they shut down for three months. Woycik saw how happy his customers were to return. 

“When we first opened back up, for people to be able to do one normal thing again, to come into the barbershop and get a haircut, it was a big thing for a lot of people to be able to come back.”

He cleans the shop, gets tested regularly, and cuts down on the number of barbers who can work at the same time.  Each customer gets fresh smocks and towels, as well as the usual new razor blade. 

Many people are puzzled about why this industry hasn’t been added to the eligible list, including County Executive Dan McCoy, who spoke about it Monday. 

“The fact that they’re not on that list, they should be, because I’ve learned that people want their nail salons, their hairdressers and their barbershops, but they’re not on there,” said McCoy. 

The governor just lowered the age to 50, but Woycik says there are a lot of young people in this profession. 

“We take all the precautions we have to take, and we do our best to make sure everything is clean and sanitized, but we really feel that we’re being potentially exposed. Not being able to get the vaccine, and not being eligible for it at this point is — we feel like we’re being left out.”

New Era at John Paul Mitchell Systems

JPMS has announced Michaeline DeJoria has been named Chief Executive Officer and Jason Yates to President of the company.

Michaeline began working at JPMS in 2007, starting on the production plant floor and following in nearly every department of the business. Ultimately, this led to her role as Vice Chairman, where she has directed the company’s future development for all brands.

Along with bringing extensive experience and expertise to her new role, DeJoria also brings a millennial edge as one of the industry’s youngest CEOs. Jason has been with JPMS since 2012 when he served as the Vice President of Marketing and later expanded his leadership role to include the sales department. In 2018, he was promoted to Chief Operating Officer.

In their new roles, Michaeline will be responsible for driving and directing overarching brand strategies across product, marketing and digital to usher in a new era of innovation, while Jason is continuing the work of operational efficiencies worldwide.

American Crew Introduces The 2021 Collection

HQ A trend offering that takes old-school barber techniques to new heights

American Crew®, the Official Supplier to Men, introduces The 2021 Collection: HQ, a new collection of techniques that fuse clean editorial silhouettes with dramatic, exaggerated shapes. HQ, short for Height Quotient, is inspired by the military crew cut while paying homage to the nineties film and music eras.

 Embodying the perfect harmony between austere aesthetics and solid fundamentals, the curated program consists of six cuts and offers styling options for various hair densities and textures. With a focus on tapered barbered fades, HQ capitalizes on height as a level for disciplines and diverse creative expressions.

 “Men’s style is constantly evolving. By taking a step back from the meticulously groomed look, we are seeing a resurgence of dynamic shapes and texture—and our HQ Collection celebrates just that,” said American Crew Founder David Raccuglia, “HQ is a bold barber-centric collection that allows stylists to adapt any texture or type of hair to achieve the style their client desires. I absolutely love the fact that the shape of a haircut can cross into so many cultures.”

YAH YAH

Highlighting Yah Yah’s incredible texture, this cut features a strong square and tall technical shape throughout the front whilst focusing on a curved silhouette and a blown out, non-textured finish. The razor fade exaggerates a clean blend of skin to hair in the perimeter for strength and scalp exposure.

Product used: American Crew® Ultra Gliding Shave Oil, Lather Shave Cream, Revitalizing Toner and Prep & Prime Tonic

 ANDREI

Andrei’s silhouette driven cut is a 90’s movies styling journey. Inspired by iconic looks featured in Rocky and Top Gun, and utilizing American Crew Boost Powder for extra volume, the hair is styled using an upward momentum to create the dramatic shape.

Products used: American Crew® Prep & Prime Tonic and Boost Powder

VIN

Vin’s structure contains a concave interior to recreate an editorial version of the traditional 50’s flat top. The strong silhouette helps build the exterior, exaggerating the clipper over comb enhanced interior, while the texture and separation results in a structured yet broken finish.

Products used: American Crew® Prep & Prime Tonic, Firm Hold Gel and Molding Clay

To learn more about the looks from the HQ Collection tune in to the digital launch on March 1st, 2021. Details to be released on @AmericanCrew on Instagram and Facebook, and www.americancrew.com

American Crew is also hosting a Facebook event HQ Collection / 2021 Trend Collection Launch at 4pm UTC www.facebook.com/events/168410511587858/)

Proraso’s Social Campaign ‘What’s Next’ launches in the USA

The historic Italian shaving brand Proraso launches social media videos in the United States to capture and celebrate the authenticity of the barber-client relationship and establish leadership on the US market.

‘What’s Next’ is the new US social campaign by the Italian shave brand Proraso, intent on attaining a leadership position in the US market and the world.
Proraso was founded on core brand values based on tradition, loyalty, respect, comfort and trust… synonymous with the relationship individual clients have with their barber. Like an artist’s brushstrokes, the barber’s every gesture is precise and methodical, almost rhythmic – establishing much more than a mere routine, but rather a grooming ritual, the steps of which the client then comes to expect in same order every time, always knowing what’s next.
For the initial launch, some of the best barbers and barbershops – not actors or studio sets – in Boston, Los Angeles, New York and Salk Lake City were selected to be featured in the videos. Even their “co-stars” were chosen from among they loyal clientele. Moreover, all the barbers involved were already enthusiastic about using Proraso shaving products in their trade on a daily basis.
These stories are intended to remind us that barbers are the heart and soul of the shaving industry. Real people, real products, real feelings… dedicated to making men look their best and feel good about themselves, restoring self-confidence and re-energizing them for a day’s work, a special occasion, an important business trip, a vacation, or just a relaxing day at home. After a perfect shave, you’re always ready for What’s next….

proraso-usa.com/new-york-city
proraso-usa.com/los-angeles
proraso-usa.com/salt-lake-city
proraso-usa.com/boston
proraso-usa.com/new-york-city-2

Old Spice to open barber shop in Columbus, Ohio

Old Spice, owned by Procter & Gamble, plans to open its own barber shop in Ohio, bringing celebrity hair stylists to Columbus. The brick and mortar barbershop is scheduled to open on March 1, 2021.

Celebrity barbers like Florido, Benjamin Thigpen, Matt Johnston and Pat Regan are scheduled to visit the barbershop for its residency week to shoot videos, lead information sessions and style hair, the news release said.

The shop will also include a content studio to produce hair styling videos for Old Spice’s social media channels and will also carry Old Spice grooming products such as shampoo, hair stylers, deodorant and body wash will be available at the shop.

 The barbershop also plans to include a Brioso roastery and coffee bar also is part of the plan.

pcooley@dispatch.com

@PatrickACooley

Team Talk: Live with WAHL

Wahl (UK) have launched Team Talk: Live with WAHL, to support the barbering and hairdressing industry, focusing on the teams and individuals behind the salons and shops.

Wahl’s initiative offers salons and shops a free 1 hour, dedicated and personalised session to engage with each other and an industry expert from the WAHL UK Education & Artistic Team. It provides an opportunity to ask questions about the industry, hair cutting techniques, learn about products or seek advice on building your business and your team. Most importantly, it’s a chance to motivate your team and re-connect with each other.

“The idea behind Team Talk is for me and the Wahl team to meet all the wonderful barbers and hairdressers in this difficult time of Lockdown. The goal is to share some knowledge, raise a smile and feel united together!” Says Simon Shaw, WAHL Global Artistic Director.

Wahl’s Team Talk hopes to help you re-energise, re-focus and re-connect with your team.  Each session will be tailored to your team and completely personal. The sessions also offer an opportunity to motivate your team, re-energise and feel good about the future. As well, Team Talks will provide free advice and education from industry experts on haircuts and techniques, tool maintenance, industry insights and business improvements.

Applications: To find out more and apply for a Team Talk Live with WAHL, head to WAHL.CO.UK. Media enquiries: Nicola.Barnes@wahl.co.uk | 01227 744327

Bearded Goat opens new location

The Bearded Goat, from Washington entrepreneurs Eric Renfro, Jon Dodson, and Scott Parker, is opening its third location, at the Village at Shirlington. It will be located 4150 Campbell Ave.

“The Village at Shirlington is the ideal location for Bearded Goat Barber to open its third location,” writes co-founder Scott Parker in a press release. “Having opened our first shop in Ballston in 2019, and our second location in Navy Yard in Washington, DC this year, we are focused on neighborhoods that are future-focused, while retaining a certain charm.”

The barber shop will, of course, adhere to strict CDC guidelines, according to the release.

This includes santaizing workspaces, tools, chairs, capes, and waiting areas in between all visits. Masks are also required to be worn at all times by both patrons and employees, through the entire grooming experience.

The first Bearded Goat Barber location opened in Ballston about two years ago. It temporarily shut down last March due to the pandemic and reopened in May with new safety and health guidelines in place. The second location recently opened in Navy Yard in Southeast D.C.

The upscale barber shop is a partnership between two barbers, Renfro and Dodson, who were previously working at Clarendon’s Hendrick Barbershop, and serial local entrepreneur Parker.

Wisconsin barber hits the road

A Wisconsin native came up with a unique idea for a business and decided to start it up in his hometown. 

Mitchell Thomas is a barber, which means he’s in the business of making people look and feel good. For him it’s a passion that soon turned into a golden opportunity.

“When barbers were not essential for seven weeks you have a lot of time to think and I feel like in hard times you have to innovate,” Blacktop Barbershop owner Mitchell Thomas said.

Innovate is what he did. The inside of his barber shop looks a bit different, that’s because it’s inside a bus. Mitchell decided to convert a bus into a mobile barber shop that commutes around south eastern Wisconsin. He thought it was a one-of-a-kind idea and he could come to the customer, which is extremely valuable during a pandemic.

He may only be a month in, but is excited to see where his business goes.

“Every step along the way has been challenging but that’s kind of the thing with starting something new,” Thomas said. “You have to blaze a trail. It looks cool but it’s a lot of work getting it started and I’m definitely happy I decided to do it.”

For one of his customers who has been there from the start of his career, his grandpa, he says watching him start his own business is truly a proud moment.

“I think it’s very rewarding for me because I’ve watched him from the very beginning, build his career,” his grandfather, Thomas Marco, said.

Now he gets to watch him in a new chapter, while still cashing in on those free cuts.

Over $21,000 Raised for Woman Who Used Gorilla Glue as a Hair Adhesive

After opening up to social media about her hair disaster, Teresa Brown’s story went viral, leading to over $21,000 raised to help.

After running out of her usual styling spray, Brown used the strong spray adhesive, Gorilla Glue, on her hair. In her video, Brown showed the world how her hair stuck permanently to her scalp, “I have washed it fifteen times and it don’t move!”

After a month of trying to extricate the glue using coconut oil and tea tree oil, Brown still was having no luck washing the product out.

After putting up the video, Brown set up a GoFundMe page with the target of $1,500, to help pay for the inevitable hospital bills. However, due to her unlikely internet fame, viewers sympathy of Brown led to surpass her target by $20,000.

Additionally, LA doctor Michael Obeng carried out treatment to fix her ordeal, which would have cost $12,500, for free.

To sort out the damage done by the glue, Dr. Obeng placed Brown under light-anaesthesia for the four-hour procedure. After figuring out the compound in the glue, Obeng used a combination of medical grade adhesive remover, aloe vera, olive oil and acetone to break down the compound. He also experimented with real human hair on a model, before working on Brown’s hair.

Gorilla Glue have issued a statement saying: “We strongly discourage misuse of our products. Please consult all packaging labels for proper use.”

Let’s hope Brown’s ordeal is a lesson for future, for anyone who has run out of their usual styling products.