The ‘It’s All Good’ box set won ‘Best Treatment Mask’ for the Men’s Category at the 2020 Attracta Beauty Awards. A collaboration with cancer support charity Look Good Feel Better, the box was designed to support those undergoing cancer treatment by looking after their skin and inspiring confidence. Look Good Feel Better run confidence workshops where attendees learn valuable skills and how to look after their wellbeing during all stages of treatment. 10% of all purchases of the boxes go to Look Good Feel Better, and so far the sales have raised an amazing £9,000.

BARBER PRO said: “With this set launching under a year ago, we are so pleased to have been shortlisted for this award, let alone going on to win for the Men’s ‘Best Treatment Mask’ category. Especially with the set being for an exceptional cause, we can’t wait to keep raising money for this charity.

Giving back and helping people feel good is so important to us and we are so pleased that people are purchasing this set to feel good themselves, whilst raising money for cancer charity Look Good Feel Better, who also work hard to help people going through treatment to feel great.”

You can find BARBER PRO and stock up your shelves with their award-winning products at www.beautypro.com/trade.

To learn more about Look Good Feel Better and the incredible work that they do, visit www.lookgoodfeelbetter.co.uk/.

Expert stylist and winner of 2018 NAHA Men’s Stylist of the Year award Jamie DiGrazia is joining Wahl Professional as its new Retail and Business Educator. DiGrazia, who owns Logan Parlor in Chicago, will use her expertise and passion to teach barbers and stylists how to use the Wahl 1919 styling and finishing line to enhance their cuts and increase their revenue. In addition, purchase of the products will provide scholarships to the next generation of barbers and stylists through the company’s Fade It Forward™ program.

DiGrazia can attest to the growth that selling retail has brought to her business, and views the 1919 products as an important way for barbers to increase their revenue by showing clients how to create salon fresh looks at home.

“There are two ways to earn money in this industry – service and retail. Through educating your guests, you can have a whole other part of your business that can be flourishing,” says DiGrazia. “To have a long, successful career, I think business education is what is going to take someone to the next level. And that comes from selling retail, having product knowledge, and business education.”

DiGrazia will support the 1919 line by both educating barbers on stylists on how to use the products, and how to sell them. Her goal is not only to help educate barbers behind the chair, but also to educate their clients on how to use the professional products at home.

As part of a bigger initiative in the shape of Wahl Professional’s philanthropic program, Fade It Forward™, DiGrazia is also supporting the next generation of barbers as a portion of the purchase of each 1919 product will go toward barber school scholarships for youth in need. Fade It Forward™ began in 2018 and is designed to help young people in underprivileged areas achieve their dream of becoming barbers. The program is currently active in Chicago and St. Louis, with plans to expand to Cleveland and beyond in 2021.

“When I explain how the Wahl 1919 styling and finishing line helps young people become barbers and helps them get into an industry I love so much, well that’s really impactful. People care about that. People want to help other people. Barbers and stylists can understand that, and so can clients,” says DiGrazia.

For barbers and stylists interested in getting their hands on the Wahl 1919 styling and finishing products, a discounted introductory kit of all 11 products is available through Wahl Professional at wahlpro.com/store/1919.html. To apply to become a Wahl 1919 reseller and carry Wahl 1919 products in your shop and receive access to business and retail education, go to wahlpro.com/store/reseller/.

To learn more about Wahl Professional follow them on Instagram at (@wahlpro) and go to the website at wahlpro.com.

With barbershops and salons mostly reopened across the UK, Neäl & Wølf have launched two new collections to help keep your clients’ hair looking fresh.

Three new travel-sized Mini Collections will allow clients to indulge in great quality hair care on the go, with each set including some of the brand’s best-selling products in convenient 50ml bottles. These come in a stylish wash bag and as always with Neäl & Wølf, are sulfate free, paraben free, TEA free, DEA free and cruelty free.

The new luxury hair care bundles are designed to nourish hair so that your clients can make the most of their fresh cut. The bundles range across the Blonde, Harmony and Alpha Collections and provide a 20% saving over purchasing products individually.

Neäl & Wølf founder, Neil Capstick, is proud of the brand’s ability to combine salon-quality and accessibility: ‘At Neäl & Wølf, we pride ourselves on creating products that not only work, but combine luxury and affordability – and our luxurious summer hair care bundles do just that!’

To find out more about the brand and view all products, visit www.nealandwolf.com.

BARBER PRO has yet another award to add to their impressive list of accolades after their CBD Infused Sheet Mask won the silver medal in the Men’s Grooming category at the ninth annual Free From Skincare Awards.

The Europe-wide awards encourage and reward manufacturers of skincare products that are ‘free from’ many of the common allergens, chemicals, additives and fragrances often associated with skin sensitivities, allergies, and ethical, environmental and health concerns.

The BARBER PRO CBD Infused Sheet Mask provides a range of benefits, targeting specific skin concerns and types, nourishing and soothing stressed skin, rich in anti-oxidants and free from harsh chemicals.

“We are so pleased to have been shortlisted for this award, let alone going on to take home a silver medal for the Men’s Grooming category. We take pride in the products that we make, ensuring they are free from any chemicals, are natural and ethical, so we are ecstatic to win silver in this category at the Free From Skincare Awards and are proud to add it to our award collection.”

To find out more about BARBER PRO or to shop the collection, click here.

Andis Company has launched a new and innovative five-speed Supra ZR II detachable blade clipper.

The new clipper now features a removable lithium-ion battery pack with a 50% longer runtime. High volume clipper cutters will appreciate the ability to switch out batteries for uninterrupted clipping. An easy-to-read, built-in LED battery monitor indicates power status and when it is time to charge.

“The Supra ZR II is a complete tool that gives hair professionals so many cutting options. With three hours of run time, five cutting speeds and interchangeable blades, the chipper can achieve any cut on any hair type, wet or dry,” says Andis Lead Educator for the UK, Baldy. “The detachable blade clipper comes equipped with a size 000 CeramicEdge blade and is compatible with the entire line of Andis UltraEdge and CeramicEdge blades.”

Designed for precision cutting, the Supra ZR II has five adjustable blade speeds from 1,800 to 3,800 strokes per minute for total control. Its powerful rotary motor glides effortlessly through every hair type – fine or course.

Discover more at www.andis.com

The new BabylissPRO CustomFX puts unlimited possibilites at your fingertips with fully customizable components. Choose pops of color, flashy metals, your blade of choice, to create a clipper that is uniquely you.

To start creating your perfect clipper, download the BabylissPRO CustomFX app, which allows you to turn it, enlarge it, personalize it – component by component.

There are a range of color and metal options on an easy-to-use app and unlimited possibilities!

Download the app for Apple here.

Boris Johnson has today announced the next easing of restrictions in England, which will take effect from Saturday 4th July.

With the UK’s COVID Alert level now reduced from 4 to 3, the Prime Minister has announced that although all steps are conditional, where it is not possible to stay 2 metres apart, 1 metre or more should be observed.

We welcome the news that barbers and hairdressers will also be able to reopen from the 4th July, with appropriate precautions in place, including the use of visors.

After a long, difficult wait, as of next Saturday, barbershops will be able to reopen their doors and welcome clients back to the chair. The Prime Minister said he will publish COVID secure guidelines for all sectors that are able to reopen.

While no further guidelines have yet been published regarding best practice, we expect to receive these in the coming days and will keep you up to date as and when we receive them.

Visit https://www.gov.uk/coronavirus for full details on today’s announcement.

Please note, this announcement covers barbershops in England and does not apply to shops in Scotland, Wales and Ireland.

As of today, Monday 1st of June, at 3pm, Barber Blades is moving back to an online service! This means they will be dispatching all online orders and will be doing their very best to turn them around as soon as they can.

Phone lines are still closed for now, but you can still contact the team via their live chat on barberblades.co.uk or through Facebook and Instagram.

Anyone ordering online should allow 2-3 working days for deliveries and, althought product returns cannot be accepted until after 15th June, Barber Blades have extended the warranty on all products by three months to cover this delay.

Keep an eye out on the site over the coming weeks as PPE products will be available soon!

The iconic tool barbers and professional stylists have been asking for is officially back and permanently here to stay. When first released in 2018, the Cordless Senior was greatly sought after, but the clipper was only available for a limited time. Now back by popular demand, this heavy-duty tool is designed to have strong cutting power to be able to handle on-scalp fading, clipper-over-comb, and bulk hair removal.

“The Cordless Senior is something you always wished for as a barber but would never believe could happen in a million years,” says Wahl Education and Artistic Team member Garland “G-Whiz” Fox (@thisisgwhiz). “And here it is, the Cordless Senior, the most powerful Wahl cordless clipper hands down.”

The Cordless Senior has a lithium-ion battery that gives the tool a 70+ minute run-time before needing another charge. This clipper comes in a sleek black and gold casing that allows barbers to cut in style while delivering on all the power. The tool comes with three Premium Cutting Guides (1/16” – 3/16”) and with a 5 Star surgical fade blade that allows a higher blade speed. Although lightweight, this iconic clipper has a powerful motor that places it at the forefront of haircutting technology.

“I believe this clipper will continue to be a favorite of our long-time Wahl fans and will attract a new fan base looking for a lot of power in a cordless option,” says Anne Marie Kollias, Wahl Professional’s U.S. Director of Sales and Marketing.

The Cordless Senior retails at $159 and can be found at wahlpro.com for more information

Bevel is proud to introduce a new category to their product line: BEVEL Body, along with new additions to the Hair and Skin lineups.