Norfolk-based gentleman’s grooming Captain Fawcett has announced that their new product has been awarded as a ‘Men’s Grooming Products & Accessories’ Finalist at Cosmoprof Bologna.
The global lifestyle brand has been acclaimed for its ‘Expedition Reserve’ Matt Styling and Volumising Hair Powder. The Cosmoprof & Cosmopack Awards in partnership with BEAUTYSTREAMS celebrate excellence in the global cosmetics industry and with over 700 entries, from across the globe, the contest is extremely competitive, with just 3 finalists per category.
Products are independently judged on category criteria including Innovation, Creativity, Packaging & Design, Product Benefits, Ethics and User Experience.
Captain Fawcett’s new ‘Expedition Reserve’ Matt Styling and Volumising Hair Powder is the latest addition to the highly acclaimed ‘Hair Couture’ collection, created for both professional barbershops, salons, and luxury styling at home.
Captain Fawcett founder Richie Finney was delighted to join fellow global industry leaders at the The Grande Soirée Cosmoprof & Cosmopack Awards Ceremony in Bologna, Italy on Friday 22 March.
He attended the glittering occasion with Valentino Bergamini, CEO and Founder of Captain Fawcett’s highly esteemed Italian distributor Bottega della Barba Srl.
Richie said: “It is a huge honour for Captain Fawcett to be recognised as being amongst world leaders in the beauty and grooming industry. Being named as a Finalist amid such impressive competition from all across the world is testament to the ambition and hard work of the whole team, not least our simply magnificent distributors who do so much to support the Captain Fawcett brand in their home territories.
“Captain Fawcett thanks all colleagues and friends for each playing their hugely appreciated parts as we continue to forge ahead in 2024!”
The latest issue of BarberEVO North America is OUT NOW! We speak to industry experts about the ways to boost creativity within your barbershop, while showcasing a range of important topics in the industry from our columnists. In this issue, we showcase the very best mobile barbershops across North America whilst highlighting the technology systems you need to streamline your business: all this and more inside.
We were very excited to catch up with STMNT co-founders Sofie Pok and Julius Caesar off the back of the STMNT WRKSHP. Sofie gives us behind-the-scenes insight into the shoot where she focused on capturing the day on film, while Julius worked as creative director throughout. The pair worked cohesively to showcase the talent and individuality of the new STMNT ambassador and education team, pairing each barber with the right theme to allow their talents and innovation to shine through.
CREATIVE
In this feature, we highlight barbers who are pushing the boundaries of what a haircut is, proving that hair can be art. We speak to Lord Blendz, who uses his client’s hair as a blank canvas to enhance creativity through color, and Queen of the South who pushes the limit of braids, with her intricate and artistic designs. Columnist Phoenix Thomson showcases the best of barbering in Australia with American Crew All Star, Mark Rabone at Esquire Male Grooming.
INTERIORS
Does your barbershop need a freshen up? Are you in need of some inspiration? Then look no further. Here, we highlight California style barbershop Zephyr and their stunning, serene interiors that are making a mark stateside. Columnist Barberville showcased barbershops with a slight difference in this issue, they’re on wheels. Highlighting the best mobile barbershops in North America and how they make the most of their limited space while The Barber Studio in New York shares why Collins was the only choice for their furniture.
BUSINESS
Here, we are celebrating the best in the barbering business. We speak to Josh O.P, starting from the moment he wanted to be a barber, to launching his own education line and slowly taking the business focus off himself. Supreme Trimmer CEO Eldad Tehrani talked us through his entrepreneurial journey, while Beards & Riffs co-founders Nathan and Wayne discuss their personal approach to business, prioritising genuine relationships and how that’s shaped their success.
TECHNOLOGY
Technology is an important part of any business, but especially in a barbershop. Having the right tech within your business can elevate your client experience and make your life a lot easier. We highlight the best online systems to streamline the everyday in your business like Get Lovage, Squire and The Cut; while we catch up with Fresha’s brand new ambassador Sam Bentham as he tells BarberEVO all about why he is their biggest fan.
PRODUCT FOCUS: AFTERCARE ESSENTIALS
Aftercare in the barbering industry can sometimes feel like an afterthought, but we want to showcase that isn’t the case. Paul Mitchell education Larry Legend tells us that educator is paramount to ensuring clients keep up with good aftercare products, recommending MVRCK and Tea Tree products. Elsewhere, we focus on Imperial Barber Products and Johnny B for barbers looking to expand their product range.
Award-winning barber, Yasemin Hassan has announced the launch of Talking Textures. A groundbreaking exhibition which set to illuminate London’s Ugly Duck Venue with its launch on April 12th, 2024. Curated by Yasemin Hassan and captured through the lens of photographer Yeliz Zaifoglu, the photo series dives deep into the intricate relationship between beauty, cultural identity, and the resilient nature of hair, especially within the Southwest Asian & North African (SWANA) communities.
Talking Textures is more than just an exhibition; it’s a movement. Spanning across a series of 26 compelling photographs, a poignant short video, and an engaging panel discussion, the project aims to celebrate, educate, and redefine the cultural significance of textured hair. This initiative seeks to bring to light the challenges, beauty rituals, and the profound connection between hair and cultural identity in SWANA regions.
Yasemin Hassan, an award-winning hairdresser, has emerged as a pivotal figure for individuals with textured hair in London, particularly within the SWANA community. Her extensive experience on high-end fashion shoots and London Fashion Week 2023, coupled with personal conversations within her community, inspired the creation of Talking Textures. Yasemin’s mission is to decolonize perceptions of hair and address the underrepresentation of SWANA identities in the hair industry.
Working closely with Dania Arafeh, founder of 3EIB – a SWANA fashion platform reclaiming the Arabic word 3Eib, meaning ‘shame’ – this project is a reaction to the underlying shame that SWANA individuals often experience from others within their own cultures, as well as what we are taught in the mainstream media about beauty.
The exhibition runs from 12th April at Ugly Duck London, 49 Tanner St, London SE1 3PL.
The latest issue of BarberEVO UK & Ireland is OUT NOW! Our second issue of 2024 is one you won’t want to miss. Inside, you’ll find exclusive interviews and features focusing on creativity, sustainability, business and retail tips as well as our brand-new column with Hairgound’s Live podcaster Simon Butcher. We showcase the best up-and-coming barbershops in London, as well as a stunning EVO abroad location in Tennessee; and much more inside.
Cover Star: Charles Gray
Founder of Hair in Motion and barbering legend Charles Gray needs no introduction, but in this issue, we highlight his career from young apprentice to heavyweight educator and entrepreneur. Charles reflects on starting his apprenticeship aged 18, to now being expert educator with Hair in Motion, co-founder of Leaf Signature Styling, and creative director at Leaf Scissors. We discuss all this and more with Charles in the latest unmissable issue.
Staying Creative
In this issue, we are focusing on the best ways to stay creative as a barber, speaking to experts in the industry and highlighting the tools and skills necessary. We speak to creative expert and educator Alessandro Barca about his best tips, and tools he recommends for barbers to stay on the pulse of trends. While highlighting collections and advice on embracing individual techniques and finding a creative niche from Hayden Cassidy, Fede Damiani, Darren Heywood Kenny, Ex The Barber and Charlie Cullen.
Sustainability
With Earth Day 2024 approaching, we want to shine a light on the barbers, businesses and brands doing their bit to protect the environment. We speak to Brighton-based duo Ally Papworth and Dan Hall at The Tin Can Barbershop on their sustainable shop built in a shipping container, as well as columnist Carlie Cardle sharing sustainable insight to fellow business owners.
Product Focus: Aftercare
In this industry, barbers are spoiled for choice with the best and most exciting aftercare products for clients. We showcase speak to Matakki director Emma Curd about how their scissor brand has a unique function helping barbers avoid repetitive straining, as well as focusing on new releases like; Artero’s latest clipper, The Brooklyn; Wahl Professional’s Hi-Viz Trimmer, 5 Star Cordless Detailer Li, and the latest A-Lign Trimmer.
Business
Looking for the next way to expand your business? Focus on retail. Teaming up with Morgan’s Pomade, Kevin Vorley tells us about his tour to improve retail offerings in barbershops. While columnist Mark Maciver from SliderCuts Studio shares his advice to business owners and self-employed barbers about all thing’s insurance, with helpful tips about everything you need to know.
ColorDesign, the high-performance, Italian-made professional hair color brand, is delighted to announce celebrity hair colorist Eric Alt as their new brand ambassador.
With an impressive career spanning over three decades in the beauty industry, Eric Alt has become widely recognized for his hair color mastery and unique approach. His color expertise has attracted a clientele of renowned personalities including celebrities, models, and influencers such as Sarah Jessica Parker, Julianne Moore, Ricky Martin, and the stars of Bravo’s Real Housewives franchise. He has also lent his creative touch to campaigns for notable brands such as Ralph Lauren, DKNY, and Asher Levine, earning him frequent mentions in esteemed publications like Vogue, Us Weekly, In Style Magazine, to name a few.
In his role as brand ambassador for ColorDesign, Eric will showcase the brand’s core values – quality, innovation, and excellence. He will share his invaluable talents and insights on how to best utilize ColorDesign hair color to achieve beautiful and creative results for various hair types and styles.
“I am deeply honored and thrilled to become an integral part of the ColorDesign family.Since I began using ColorDesign I have witnessed firsthand their ability to deliver vibrant, long-lasting color while simultaneously preserving the hair’s health and imparting a remarkable shine. ColorDesign transcends being a mere hair color brand; it embodies a lifestyle that passionately celebrates beauty, creativity, and luxury for aspiring and experienced hair colorists,” stated Alt.
ColorDesign encompasses a versatile portfolio of Italian-made professional hair color that is renowned for exceptional performance. Powered by the finest quality ingredients and the patented Ceramide A2 Technology, ColorDesign ensures long-lasting results while simultaneously rebuilding and nourishing the hair throughout the coloring process. The extensive product lineup includes permanent colors, ammonia-free colors, direct dyes, lighteners, developers, reconstruction treatments, toning shampoo, and a range of accessories.
Denise Shedrick, Vice President Sales for ColorDesign shared, “We are absolutely thrilled to welcome Eric Alt as our esteemed Brand Ambassador. With his remarkable talent and respected reputation as a colorist, he perfectly aligns with our commitment to delivering beautiful and healthy hair results. Eric Alt’s influence extends beyond his seven successful salons in the New York City area, as he continuously educates and inspires the next generation of colorists. His keen focus on natural aesthetics, combined with the latest color and style trends, has garnered an immense following. Eric’s genuine artistry and innovative approach consistently push the boundaries of what can be achieved in the realm of hair color, and we are honored to have him part of the ColorDesign team.”
To learn more about ColorDesign and Eric Alt, visit or follow @colordesignhair and @ericaltsalon on Instagram.
ColorDesign® has everything the professional colorist needs from 119 Permanent Color, 49 Ammonia-Free Colors, 10 Ammonia-Free Direct Colors, 11 Ammonia-Free Fun&Glam Fashion Shades, 100% Dust-free Powder Lighteners, a revolutionary clay-based lightening cream called SHINY BLOND® and a transformative Reconstruction Treatment that restores the hair from the inside out using Ceramid A2 technology. For more information please visit www.colordesignhair.com or call 866-586-4493.
A safe space to pop your feet up, offload, and have a chat.
Lister have teamed up with parent company Wahl to create a pop-up barbershop at The Royal Highland Show to help raise awareness around mental health in agriculture.
Take a load off. A safe space to pop your feet up, offload, and have a chat. Mental health in the agricultural industry is something that doesn’t get talked about enough. With 92% of UK farmers under the age of 40 ranking their mental health as being poor, it is a hidden problem that we need to talk about.
The pop-up barbershop will be open from Friday the 23rd to Sunday the 25th near the Shearing Pavilion at The Royal Highland Show. Providing visitors with the opportunity to get a fresh hair cut by a professional barber, the campaign will be raising money for The DPJ Foundation and the RSABI, both mental health charities within the agricultural industry.
Attracting over 190,000 visitors each year, this year’s Royal Highland Show will be hosting the Shearing World Championships, seeing shearers and enthusiasts travelling from all around the world to support the competition. Creating this safe space at the event is crucial for those who may want to take a moment to relax and just chat in a safe space.
Martin Booth, Head of Sales and Commercial at Lister, said, “Partnering up with Wahl and offering a service, such as barbering, that can sometimes be difficult to arrange when travelling and working long hours is an important step in our mission to supporting mental health within agriculture. It is vital to raise awareness on this issue the industry is facing and ensure individuals who work in the rural community get access to the support and resources available.”
Lloyd Rees, shearer and Lister ambassador, said, “Many people working in farming and agriculture often feel isolated and distanced from the wider communities. This can have a big impact on their mental health, and without the proper resources and support to hand, can often spiral into something bigger”.
Kate Miles, Charity Manager of the DPJ Foundation, said, “We are really pleased and grateful that Lister have taken the lead with the Take a Load Off initiative to provide an opportunity to promote good mental health in agriculture, the power of taking time and talking. The eyes of the shearing world will be on the Golden Shears so it’s a brilliant chance to raise awareness.”
This year Wahl expanded its one-of-a-kind program to Houston, now providing barber school students in five under-resourced communities with holistic support, including barber college scholarships, local barber mentors, dedicated tutoring to pass their state licensing exams, transportation stipends, and more.
Wahl Professional, the leader in professional and home grooming electric hair clippers, trimmers and shavers, recently held celebratory events in St. Louis and Houston, bringing together barber professionals, local leaders, and aspiring barbers. The purpose of these gatherings was to commemorate the awarding of Wahl Professional’s Fade It Forward® scholarships to new barber students. The Wahl Fade It Forward® program is renowned as the most extensive philanthropic initiative in the barber industry. Its primary goal is to alleviate the financial burdens that hinder barber students from achieving their dreams of becoming professional barbers. Since its launch in 2018, The Wahl Fade It Forward® program has granted nearly $500,000 in scholarships and support to more than 30 barber students in Chicago, St. Louis, Cleveland, San Diego, and Houston.
This year marked the expansion of the Wahl Fade It Forward® program to Houston for the first time. Wahl Professional collaborated with Franklin Institute to award a scholarship to Jeremy Adams and joined forces with Texas Barber College to provide scholarships to Warren Duckworth and Ronald Shepherd. In St. Louis, Wahl Professional partnered with St. Charles Barber College to award Michael Johnson a Wahl Fade It Forward® scholarship. These new students are expected to complete their mentorship and graduate from barber college later this year.
Garland “G Whiz” Fox, a Wahl Professional educator, presented the scholarships in Houston and shared his personal connection to the journey of the Wahl Fade It Forward® winners. He expressed, “We read your stories. We know that some applicants are homeless, and they aren’t sure how they are gonna feed their kids. That was me. Barbering changed my life. If it can work for me, it can work for anybody.” Fox emphasized that each recipient should take pride in successfully navigating the rigorous selection process, stating, “The application process is not easy. We dissect every word you say to us, and we research you on social media. We take that into consideration because you all represent Wahl now. You’re one of us. It’s our commitment to you – we are going to be here for you.”
Beyond providing scholarships for barber school, the Wahl Fade It Forward® program offers personalized tutoring to help students pass their state licensing exams. It also connects them with social services if needed. Additionally, the program offers one-on-one mentorships with local professional barbers who are community role models to help students understand how to navigate the business world as a professional. During the mentorship, students learn essential skills such as building a client base, assisting in daily shop operations, and fostering professional relationships with colleagues.
Julie Gustafson, Senior Manager of Marketing at Wahl Professional, commented on the unique aspects of the Wahl Fade It Forward® program, stating, “Giving these students layers of support and mentorship beyond just paying for their barber school education is what makes the Wahl Fade It Forward® program special. Students are paired with barber mentors who teach them how to conduct themselves professionally, how to build their business, and how to ‘Fade It Forward’ to the next person who may need a helping hand like they did, and eventually be a leader in their own barbering community.”
The success of the Wahl Fade It Forward® program serves as a testament to the transformative power of barbering and the dedication of Wahl Professional to invest in the future of aspiring barbers. By providing comprehensive support, mentorship, and scholarships, Wahl Professional is empowering these students to overcome obstacles, achieve their dreams, and become leaders in the barbering community. As the program continues to expand its reach, Wahl Professional remains committed to making a lasting impact and fostering a brighter future for the next generation of barbers. More information can be found at www.wahlpro.com/fade-it-forward.
About Wahl Professional
Since 1919, with the invention of the first practical electric hair clipper, Wahl Clipper Corporation has been the leader in the professional and home grooming categories. Today, with over 3,500 employees worldwide, Wahl is proud to carry forward the tradition of innovation and superior customer service that was created by Leo J. Wahl. Headquartered in Sterling, Illinois, Wahl distributes to 176 countries and has eight global manufacturing facilities as well as 25 sales offices. At Wahl, we are proud of our heritage of excellence as well as our remarkable list of groundbreaking innovations for the present and future for the global market. Visit http://www.wahlpro.com/ for more details.
Fresha, the world’s leading marketplace and booking software for the beauty and wellness industry, is excited to announce its recent partnership with London’s premier barbershop, Huckle The Barber.
This collaboration will streamline appointment bookings, payment processing, and overall customer experience, allowing Huckle The Barber to continue to set trends and cater to an expanding audience of tastemakers across multiple industries.
With locations in Shoreditch and Holborn, Huckle The Barber is synonymous with unparalleled quality, expert barbers, and impeccable hospitality. The barbershop’s commitment to the perfect blend of tradition and innovation has earned them a stellar reputation within the creative communities of London. With a clear vision of creating a welcoming cultural hub for people to enjoy, Huckle The Barber transcends grooming services to provide a home to live music, creative collaborations, and art exhibitions.
To further elevate the customer experience, Huckle The Barber’s integration of Fresha will provide an all-in-one platform for seamless online appointment booking and management, secure card payment processing, and customer relationship management. The easy-to-use interface and integrated marketing, staffing, inventory, and accounting automation will help ensure Huckle The Barber remains at the forefront of the industry.
Fresha, formerly Shedul, has transformed the beauty and wellness industry by offering subscription-free, all-in-one business software to over 80,000 partner venues across 120 countries. The platform has quickly become the go-to solution for businesses seeking to streamline operations and enhance the customer experience.
“Working Fresha into our business is going to make my life, and my barbers’ lives, so much easier,” says owner Chris Ward. ”The peace of mind I get knowing Fresha is supporting my business is invaluable, and it allows me to focus on curating the best experience for my clients.”
You can find Huckle The Barber on the Fresha marketplace at fresha.com or by downloading the Fresha app on the App Store or Google Play. Please see attached for an image of Chris, as well.
About Huckle The Barber Established in the heart of Shoreditch and Holborn, Huckle The Barber offers a unique blend of traditional services and modern hospitality. Known for its welcoming environment and skilled team of barbers, Huckle The Barber provides exceptional haircuts, beard trims, and hot towel shaves. For more information, visit www.hucklethebarber.com or follow Huckle The Barber on Facebook and Instagram.
About Fresha Fresha is the world’s #1 beauty and wellness marketplace powered by all-in-one free business software with integrated payments. With over 80,000 partner venues in more than 120 countries, Fresha simplifies business operations and enhances customer experiences. To learn more, visit .fresha.com, download Fresha on the App Store and Google Play, or follow Fresha on Facebook and Instagram.
Daimon Barber has always been committed to creating innovative, luxurious, and results-driven grooming products for men. As part of the brand’s ethos, sustainability has been at the forefront of their product designs and formulations. Daimon Barber’s range of men’s skincare, hair care and grooming products, which recently launched in the United States, embody their vision of creating effective products without compromising their mission to maintain a sustainable packaging and ingredients for their line.
At the core of Daimon Barber’s philosophy lies their dedication to sustainability. Recognizing the importance of minimizing their environmental footprint, the brand has gradually implemented sustainable packaging to house their luxury line and formulations. Their iconic Yuzu Paste, along with other products in their collection, are encased in ecologically friendly, recyclable jars. This conscious choice not only reduces waste but also ensures that go-to products look great on any bathroom vanity.
Daimon Barber’s commitment to sustainability extends far beyond packaging. Their latest skin care innovation, the Revitalising Moisturiser (1.69oz / $57.00) is formulated with ethically sourced ingredients from the UK. This moisturizing cream is free from parabens, sulfates, and other harmful chemicals. Infused with a harmonious blend of natural oils, including Filagrinol, Propolis extract, Black Seed, Apple Seed, Lime Seed, and Coconut Oils, along with Murumuru Butter, which deeply hydrates and nourishes the skin, leaving behind a soft, smooth, and non-greasy finish.
Louis Hayes-Davies, Owner and Managing Director of Daimon Barber, emphasizes their dedication to sustainability stating, “Our formulations are unique to us, created by us. We meticulously source and trace the origin of every ingredient. In our packaging evolution, we have worked closely with our partners to prioritize eco-conscious materials, utilizing glass jars, recycled plastic lids, water-based inks, and sustainable cardboard for all our boxes.”
Among their remarkable range, the Yuzu Paste (3.53oz / $30.00)stands as a crowning achievement. Uniting the regenerative properties of the yuzu fruit within the meticulous formula, Daimon Barber has produced a hair styling product that delivers exceptional hold and finish. Crafted from a carefully curated blend of natural waxes and oils, including beeswax, kahai nut oil, and yuzu fruit extract, the Yuzu Pasteoffers a strong hold without weighing down the hair. Enriched with vitamin E, it not only styles but also nourishes and protects the hair from damage.
Daimon Barber proudly formulates all their products with ingredients sourced exclusively from the UK. Moreover, they maintain a steadfast commitment to cruelty-free practices, clean and unique formulations, no nasty chemicals and no parabens or sulphates in any of their products.
Experience the pinnacle men’s grooming with Daimon Barber’s exceptional range of products. To learn more and explore their offerings, visit daimonbarber.co.uk.
ABOUT DAIMON BARBER
Daimon Barber, “The Home of Effortless Grooming”,is a men’s grooming and styling brand that offers a range of high-quality products and accessories. The brand was founded in London and has since become known for its luxurious and innovative approach to men’s grooming. At Daimon Barber, the focus is on using the finest ingredients and materials to create products that are both effective and easy to use. From hair styling products like pomades and waxes, to skincare essentials like moisturizers and cleansers, each product is formulated to deliver results without compromising on quality. With its commitment to quality and attention to detail, Daimon Barber has become a popular choice among discerning men who want the best for their grooming routine.
In the past couple of months, we have been overloaded with inspiration and passion fromattending events like Premiere Anaheim, NAHA, ABS, CT Barber Expo, and the Barber Grammys in these last couple of months. From interviews on the NAHA red carpet to showcasing our iconic photo booth at ABS, and interviewing industry legends in our EVOmedia zone, you can say the team are a little star-struck.
In this issue, you can check out EVO’s thoughts, reviews, and all the fun we had in this issue. We also offer some sage advice from BaByliss experts onhow to excel as a platform artist.
Grooming is simply about taking care of oneself and personal aesthetic. But as barbers, it’s your job to help your clients embark on their grooming journey and to give them an elevatedand luxurious experience. We talk to grooming experts such as the folk at House ofHandsome, Michelle Mitchell, Elliot Chester, Chico Boom and so many more.
Next, we talk about education. We kick off the feature with Rodrick Samuels, the NAHA Educator of the Year and Director of Hair Lab Detroit Barber School. We also share our experience of attending the ribbon cutting of the Wahl Barber Academy in Chicago. And wetalk to so many inspiring educators who are helping lead the next generation of barbers.
Finally, we deep dive into all things tech. We start by sharing the story behind Shearshare, an innovative app thatcan help any barbershop owner… some even call it ‘HairBNB’! We also speak to 12Pell, the barber shop of Generation Z – leading the industry forward through tech.
We hope you enjoy this issue! Order your beautifully presented print copy here.
