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Red Hot Products become official UK and Ireland distributor for Corioliss

 

Corioliss was established in 2002 by a team of free thinking individuals whose sole aim was to create cutting edge styling products loved by professionals around the world.

Corioliss have designed a collection of premium, unique and fashionable electrical hair tools and accessories.

The range embodies the creative spirit of professional hair stylists and satisfies the technically demanding nature of day to day salon work.

For more information please call 01392 365177 or email rianne@red-hotproducts.com

BARBEREVO UK & IRELAND ISSUE 10 OUT NOW!

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Ok, so football may not be coming home but it still remains quite the year for barbering and the success has been spread across the UK and Ireland.

The barbering industry in Ireland and Northern Ireland has continued to develop its own identity and is explored and celebrated inside the pages of issue ten.

The incredible Ryan Cullen is the star of this month’s Barber Focus, we take a look at Londonderry’s Bareknuckle Barbershop and delve into the shops of Northern Ireland’s capital.

This now the tenth issue and although we seem to have the format down (to some extent) the brand is still evolving. Headcase Barbers – with almost 30 barbershops across the globe – discuss what it takes to create a brand and we speak to two of our favourites, Hard Grind and Captain Fawcett.

We also welcome new columnists, including Ruger Barber’s Carlie Firth, and some of our friends from across the pond to give their insight into the industry. As always, all this and much more can be found across the next hundred pages.

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PREMIERE ORLANDO – EDUCATION AT ITS FINEST

Premiere Orlando & Premiere DAYSPA – June 2-4, 2018

When you think of industry tradeshows, there is probably one name that comes to mind and that is premiere! Premiere Orlando to be exact.

As the largest beauty industry tradeshow in the country, Premiere brought together all things professional beauty under one roof at the Orange County Convention Center, June 2-4, 2018. Premiere Orlando gave more 59,750 beauty professionals who came to town from all 50 states and over 44 countries as near as Canada and as far as Australia, many reasons to stay in love with the industry! Premiere Orlando along with its co-located show – Premiere DAYSPA offered the education and tools you need to succeed during the action packed 3-day event.

The Experience of the Largest Exhibit Floor in the Industry

As beauty professionals walked across the breath-taking 7.3 acre sold out exhibit floor they were greeted by some of the biggest names in the salon, spa and barber industry with over 850 exhibitors present at this year’s event. Attendees were able to amplify and renew their passion about the industry they LOVE through the high energy of Premiere Orlando with companies such as RUSK, Farouk, JOICO, Matrix, Redken 5th Avenue NYC, Pureology, Reuzel, Esquire Babyliss Pro and Ulta hosting live demonstrations, product launches and celebrity artists at nearly every corner throughout the day on Sunday & Monday. In the section of the floor known as Nail World, nail artists were able to get the latest high fashion trends from brands like CND, Young Nails, Famous Names, LeChat Nail Care Products, Gelish, Morgan Taylor, and ORLY just to name a few as well as the calming atmosphere that you can only get when you’re in the nail salon. Continue through the show and enter the realm of Premiere DAYSPA where energy has shifted to the lightness and tranquility of a spa. This section of the show floor was an educational playground for estheticians, massage therapists and makeup artists with companies such as Satin Smooth, Eminence, Borboleta, Revitalash, Farm House Fresh, Bella Lash, Repechage offering the latest products, equipment and treatments to improve their skills and business.

The Education You Need to Succeed

Although the exhibit floor itself is more than enough reason to make sure to have Premiere Orlando on your yearly to-do list; what makes all Premiere Shows stand out is their promise to bring the education you need to succeed™ to their events. This year was no exception offering more than 600 classes from 250 educators during the 3 days of non-stop education.

MAIN STAGE

WOW! It’s hard to even think of any other way to describe the powerhouse education that graced the stage at Premiere Orlando this year, craziest part – it was all INCLUDED with a show pass! Beauty professionals from across the globe really showed up to support their favorite #hairbestie Guy Tang at his first ever Premiere Orlando presentation bringing in one of the largest audiences at the show to date. The empowering Leading Ladies featuring Tracey Hughes, Larisa Love, Eden Sassoon, Vivienne Mackinder, Candy Shaw and special guest emcee Sam Villa motivated and inspired artists with their frank, honest, no-holds-barred conversation on their secrets towards building amazing careers and brands in beauty. Attendees were also able to learn the latest in industry and style trends from some of the biggest names: Leen & Bertus – Reuzel, Sam Villa – Redken 5th Avenue NYC, Takashi Kitamura, Rob the Original, Kevin Kirk & Eric Fisher – BaBylissPRO and the legendary Martin Parsons.

HAIR COLOR STAGE

Individual self-expression through one’s hair color has become wildly popular and this year’s Hair Color Stage presentations packed in some of the most influential colorists of the industry to provide stylists behind the chair with the latest techniques and trends to help them turn their clients’ hair into true works of art. Audiences raved about the welcoming back of Joico who brought in powerhouses, Sherry Ratay, Mark Mileti, Ricardo Santiago, Ben Mollin & Zoe Carpenter, Pravana featuring influencers Presley Poe, Chita Beseau, Neal Malek and Taylor Rae and B3 Bond Builder featuring some of social media’s finest, Linh Phan, Maggie Hancock, Rickey Zito & Wesley Palmer. Hair Color Stage also welcomed to the stage for the first time this year Antidotpro by Scalifix featuring Tracey Cunningham, Ruby Devine, Nadine Donovan & Luigi Rossi, Malibu C featuring Chad Stocks, Georgia Reed, Nicole Emiliani & Amanda Harsche and the Unicorn Tribe led by founder Alix Clymer. Attendee favorites Redken 5th Avenue NYC with Justin Isaac, Sean Godard, Veronica Ridge & Tara Gardiner, Matrix featuring legends Chystofer Benson & Lenny Strand, Ashtae Products with Wendy Evans and CNBC’s The Profit’s Marcus Lemonis and Confessions of a Hairstylist with Jenny Strebe and Cassandra McGlaughlin all came back again this year as well and provided color enthusiasts with the incredible education they love.

NEWCOMERS

Each year, Premiere’s dedication to education drives them to make the show new and exciting as well as making sure that they are offering education at their shows that is not only on trend with the latest trends and techniques but ahead – giving their attendees that competitive edge. This year, Premiere Orlando welcomed round table style panel discussions in topics such as salon ownership and management, hair loss solutions, social media marketing, resume building and networking skills. Additionally, the show welcomed, The Santiago Brothers, both coveted educators in their right, Carlos and Ricardo Santiago joined forces for the first-time at major industry event and taught cutting and styling techniques bringing in both view points of the industry; Carlos as a barber and Ricardo as a cosmetologist, to a packed classroom on Saturday morning, leaving attendees wanting more. Beauty professionals were also eager to see the impressive education from Keon Washington, Lala Chihaia, Leysa Carrillo and Olivia Smalley from Cosmoprof Education as well as the curl education from Ouidad featuring Sarah Brunty Smith just to name a few.

Make sure to subscribe to Premiere Orlando’s YouTube Channel: PremiereOrlandoTV for videos of education from past events, including 2018 later this fall!

Hundreds Joined the Quest for the Best and Showcased Their Talents

Cannot Wait until 2019 for Premiere…

What Premiere Show Group does at their shows is like magic – taking the worlds of professional beauty, and providing an environment filled with education, inspiration and enthusiasm, Premiere Orlando is THE event for beauty professionals. But you do not have to wait until June 1-3, 2019 for another Premiere event, join Premiere at one of their other annual shows this fall.

● Premiere Philadelphia *NEW* | September 23-24

● Premiere Beauty Classic | October 7-8, 2018

● Premiere Birmingham | October 21-22, 2018

Contact Information for this Release | Jill Acosta, Jill@premiereshows.com, 800-335-7469 ext 132, premiereshows.com

OSMO scores with the England team

When the England Football team released their official team photos of them getting suited and booted for the Russia trip, there seemed to one essential product spotted in the changing room…the OSMO Shaper Maker.

Captain Harry Kane is seen prepping his hair for the lifestyle shoot with a tin of OSMO Shaper Maker on show whilst John Stones is shot with the product on the changing room bench. OSMO Shaper Maker is a versatile cream to get a high shine moulded finish to a look.

OSMO revs up men’s grooming regimes with a high-performance range of hair styling, texturisers, tonics and beard tamers. The comprehensive line-up liberates the grooming expert, offering a choice of on-trend and traditional finishes from freestyle to fierce.

To request OSMO for your salon visit your local wholesaler or visit www.osmo.uk.com

Photo credit: Lewis Maddison and Eddie Keogh FA/Rex/Shutterstock

BarberEVO North America issue 2 OUT NOW!

As we all know, barbering was once viewed as a low paid job for the less academically inclined but now it’s a genuine creative conduit for serious business men and women. We speak to cover star Arod who, through tireless self-promotion, relentless social media mastery and his perfectly honed craft, charges $350 for the VIP service at Elegance Studio.

The opportunities are now there in this incredible industry for those willing to reach out and grab them.

Alongside telling individuals stories, we take a look at how the ever-expanding barber subculture bleeds into other creative disciplines like fashion and even surfing and skating.

All this and much more can be found inside Issue #2 of BarberEVO North America.

Click here to subscribe to BarberEvo Magazine North America.

Click here to buy a copy of Issue 2 BarberEvo Magazine North America.

Schorem’s Paul Taylor-Clinch to return to the UK to open ‘Black Sails’ barbershop

Reuzel are delighted to announce that Schorem’s Paul Taylor-Clinch will be returning to the UK to open his very own barbershop, ‘Black Sails’, in Bath.
With full Reuzel knowledge and having worked at the world renowned ‘Schorem’, it seemed only right to appoint him as our latest and third UK Reuzel Scumbassador.

Paul has been working with Schorem for 2 years and has gained an extensive amount of barbering knowledge from some of the worlds greatest barbers. Now, you can learn some of the tricks of the trade with Paul at our Scumbassador courses around the UK!

Here are the courses you can book with Paul:

Classic Barbering Course (Beginning)

The much needed first step to understanding Schorem shapes and how to achieve them. In this course, you will learn the two longest haircuts.
This is a great course to get your feet wet and start to understand the techniques we use as the foundation of all our classic haircuts we will also focus a great deal on product application and styling.

Please note: These longer shapes are mostly achieved with shear and comb and require very minimal clipper work.
Cuts Taught: Vanguard & Long Trim Pompadour

Tools Needed for Class:

• Clippers- detachable blade and/or thumb lever with attachment combs

  • Clipper Guards
  • Straight Shear
  • Clipper Comb
  • Taper Comb
  • Metal Pick
  • Vent Brush
  • Cutting Cape
  • Edger
  • Blending Shear
  • Cutting Comb
  • Flat Top Comb
  • Blow Dryer
  • Water Bottle

Scumclass

Master Scumbassadors will present the old school craft of barbering by demonstrating classic cuts steeped in tradition and perfected over decades by the “Lords of the Lard” themselves.

From Pompadours to Flattops, learn how to approach these timeless cuts and how to integrate the Schorem classic shapes and Reuzel products into your everyday work.

While preaching the greasy gospel, the Scumclass will touch on how to build the men’s business to ensure your greasers, ruffians and other fine gentlemen scumbags return to chew the fat and walk out with a perfect cut, every time they leave your shop or salon.

For all Scumbassador Course bookings, please contact your local Reuzel distributor, or call Rianne at Reuzel UK on 01392 365177

Wahl Professional’s 5-Star Cordless Senior Launches in the U.S.

Actions speak louder than words. And by combining two words for the first time, Wahl Professional will make the act of cutting hair easier than ever with their newest advancement: the Cordless Senior.

After a long-awaited unveiling, it’s finally available in the U.S. market.

“The Cordless Senior is something you always wished for as a barber but would never believe could happen in a million years,” says Wahl Education and Artistic Team (W.E.A.T.) member Garland “G-Whiz” Fox. “And here it is, the Cordless Senior, the most powerful Wahl cordless clipper hands down.”

For barbers and stylists looking for a heavy duty cordless clipper with strong cutting power, the new Cordless Senior is the tool to take precision on-scalp fading, clipper-over-comb and bulk hair removal clipper techniques to the next level.

“It has been amazing to hear the buzz around the world about the launch of this clipper,” says Anne Marie Kollias, National Sales Manager for Wahl Professional. “The iconic corded Senior is celebrating 65 years on the market this year, and we are thrilled to now introduce the Cordless Senior and provide more options for barbers and stylists.”

The build-up to the release of the Cordless Senior has been captivating artists and audiences through a mutual excitement for the launch.

“As each day passed, globally the hair world spoke and tuned in on what was happening,” said W.E.A.T. member Julius ‘Caesar’ Arriola, who attended Salon International last October for the launch of the Cordless Senior in the U.K. “Everyone wanted a piece of the action, whether they were at the show or not.”

The precision, speed and power of the Cordless Senior was demonstrated by W.E.A.T.’s Garland “G-Whiz” Fox on the Wahl Professional stage and in the classroom at the Bronner Brothers International Hair Show in February.

“That was the first and only time that the Cordless Senior was available in U.S., and it sold out on the first day of the show,” says Fox. “We reserved one to be awarded to a Wahl class participant who came to the stage afterward and could answer five questions in one minute. The winner, who answered everything right, plus the competitive nature of this, that’s how bad people wanted to get the Cordless Senior. “

The Cordless Senior is at the forefront of design and technology. In the industry where almost everyone is looking for cordless alternatives, the Cordless Senior is the premier option, combining high-performance, precision technology with nostalgic historic value.

“It’s absolutely one of my favorite tools,” says Arriola. “It doesn’t fail to deliver exactly what it’s made for: Precision, power, and durable performance…all without a cord holding me back.”

Running on a lithium-ion battery (70-minute run time) with a powerful motor and precision cutting blade, the impact this tool cuts with places it at the forefront of haircutting technology.

Additional features, such as a 5-Star surgical fade blade, higher blade speed, more torque, a powerful cordless motor, and heavy duty aluminum cover lid and iconic design all make the Cordless Senior an elite tool within the industry.

Describing how the Cordless Senior compares with the Cordless Magic Clip, Fox remarks: “There is no way to pick one and not the other. The Cordless Magic Clip and Cordless Senior are unique in their own ways and you need to have both or you’re not official.”

Both blades are flat precision, with the allowance of zero-gapping. The Cordless Magic Clip boasts a unique stagger-tooth blade which makes smooth blending effortless, while the Cordless Senior blade quickly removes hair with laser-sharp accuracy.

“Both tools demand their own pedestal, but work very much hand-in-hand with each other,” says Arriola.

“Picasso could never have made his art with one brush and one paint color,” adds Fox. “The blade on the Magic Clip and power and precision of the Senior give you the perfect fade. Knowing what tool you have and how to use it, puts you above the average in your cutting skills.”

As for maintaining your tools, the first step begins with reading the instructions on how to extend the life of the motor and preserve the blade.

“Proper oil and cleaning are key,” says Fox.

“As always, be sure to use Wahl Blade Ice after every haircut,” says Arriola. “Then use Wahl Clini-Clip Disinfectant Spray to ensure full sanitary conditions for everlasting performance and routinely follow the 5-point oil process using Wahl Oil to keep the blades running smoothly.”

Barbers and stylists who are looking for a lightweight but remarkably powerful clipper with even more cutting versatility will be ready to increase their artistry with the Cordless Senior.

“I believe this clipper will be a favorite of our long-time Wahl fans and will attract a new fan base looking for a lot of power in a cordless option,” says Kollias.

“It’s just different,” says Fox. “It’s a different feel, different flow, it’s almost magical.”
For more information about the launch of the Cordless Senior, please visit http://wahlpro.com/.

The Bluebeards Revenge launches new hair gel in collaboration with The Lions Barber Collective

50p from each tub sold is donated straight back to The Lions Barber Collective; helping the charity to raise awareness and prevent male suicides all over the world.

Premium men’s grooming brand The Bluebeards Revenge is pleased to announce the launch of a brand new hair gel in collaboration with men’s mental health charity The Lions Barber Collective.

The Bluebeards Revenge Hair Gel has been developed especially with barbers in mind to provide them with a professional, multipurpose product that can handle both retro spikes and modern textured masterpieces.

Most importantly, 50p from each tub sold is donated straight back to The Lions Barber Collective; helping the charity to raise awareness and prevent male suicides all over the world.

Founder of The Lions Barber Collective and award-winning hairstylist Tom Chapman was heavily involved in the development of this new product. He said: “Collaborating with our friends at The Bluebeards Revenge in any way is a privilege. But to have the chance to develop a product alongside them that actively helps to support our work while giving back to the barbering community is phenomenal.”

“I have always dreamt of developing hair products, so to collaborate on a product that I use every day was very exciting. Hair gels have come such a long way in recent years and now offer so much more than the brightly coloured concoctions of the past.

 

“The hair gel we have created with The Bluebeards Revenge reflects the evolving landscape of men’s hairstyling and is an essential product for barbers. Its versatility means it acts as a fantastic cutting agent, enabling hairstylists to create neat sections and partings in both long and short wet hair. It also works perfectly as a pre-styling product, meaning stylists can create hold and shape in the hair with very little product residue. Add to that its classic barbershop fragrance and strong hold and it’s a really rounded product that is head and shoulders above the supermarket slimes!”

The Bluebeards Revenge’s commitment to raising awareness and preventing male suicide can be seen on the inside of every hair gel’s carton.

Bradley Wicks, a spokesman for the brand, said: “The inside of our cartons have been branded with life-saving information from The Lions Barber Collective. Upon opening the carton, barbers and their clients can read all about the support available to them: whether that’s how to become an official Lions’ Barber, or where to find the right support to fight back against the stigma that surround mental ill health in men.

“The latter has even attracted the attention of world-renowned suicide prevention charity Samaritans, who have kindly allowed us to include their contact information to signpost men to appropriate help at any time.”

BarbersRide 2018 Gears Up

A year has passed since the success of the first BarbersRide and we are delighted to announce its return! Born out of love of barbering and motorbikes, BarbersRide is a yearly charity event incorporating riding and barbering seminars with some of the UK’s top names in the industry.

Experience five exclusive barbering seminars hosted at Harley-Davidson® dealerships across the country with some of the industries finest barbers demonstrating their skills up close and personal. Each seminar is followed by an after party, before hitting the roads again the next day.

The trip is made up of 5 seminars at £30 each. Each event includes a goodie bag worth £15 from our sponsors for the first 20 bookings at each event. Here are all the seminars you can attend:

  • 5th August- CHESTERFIELD- Mykke Greaves (King Koby)
  • 6th August- NEWMARKET- Christian Wiles (Christian Wiles Hairdressing( & Jen Winter (Phoney Pony Barbers)
  • 7th August- BRIGHTON- Simon Smithurst (Ghost Barbers)
  • 8th August- BRIDGWATER- Myles Lewis (Guerilla Barbering Team)
  • 9th August- CHESTER- Colin Petrie (Hard Grind) & Wez Omelio Jones (The Heartbreak Barber)

The full trip costs £150 per rider which includes the following:

  • Full access to all five barbering seminars and after parties
  • Five days of riding Britain’s finest roads
  • Follow up rider support vehicle
  • £75 goody bag from the sponsors including limited edition products for the first 20 riders
  • Memories to last a lifetime

The best part is that all money will be donated to charity. Places are strictly limited, so book now to avoid disappointment. www.barbersride.com

Reuzel Extreme Hold Matte Pomade available now!

Keep any style in place all day with our strongest hold pomade yet- Extreme Hold Matte Pomade!

Extreme Hold Matte Pomade

  • Delivers strongest hold
  • Matte finish
  • Ability to reshape and rework throughout theday
  • Create dry, messy-textured looks
  • Adds volume for fullness and definition
  • Water based formula
  • Washes out easily without leaving a build upbehind

AVAILABLE FORMATS: 1.3oz, 4oz, 12oz RSP: £9.29, £16.49, £39.09

If that wasn’t exciting enough, you will also receive a limited edition “Amp” Stache Tray when you purchase 6 Extreme Hold Matte Pomades.

www.reuzel.co.uk