MR. Barbers are taking on a 100km (62 mile) walk within 24hrs and are hoping to raise as much as possible for Alzheimer’s Research UK.
Alzheimer’s Research UK is the UK’s leading dementia research charity, dedicated to causes, diagnosis, prevention, treatment and cure. Backed by passionate scientists and supporters, they’re challenging the way people think about dementia, uniting the big thinkers in the field and funding the innovative science that will deliver a cure.
Event: Cotswold Way Ultra Challenge 2023, from 24 June 2023 to 25 June 2023
Participants include: Karl Foster, Mark Lovell, Mick Phipps, Jamie Cooper-Hawkins, Mark Price, Ellis Girling, Jacob Gallally and Callum Slater
JustGiving sends your donation straight to Alzheimer’s Research UK and automatically reclaims Gift Aid if you are a UK taxpayer, so your donation is worth even more.
American Crew partnered with celebrity hairstylists Laila Hayani and Kumi Craig to provide sleek and on-theme hair for Succession actors Jeremy Strong and Alexander Skarsgard.
Laila Hayani for Jeremy Strong at Met Gala 2023, by American Crew®
Inspiration: Jeremy’s Met Gala look this year was driven by a classic, clean gentleman’s cut. This hair style has a very precise edge and defined shape which requires just the right amount of product to look polished without weighing it down. Using American Crew Fiber Cream, Grooming Cream, and Alternator allowed us to achieve the exact result we were looking for and prepare Jeremy for the red carpet,” states celebrity groomer, Laila Hayani.
Look Breakdown
To begin styling the look, I worked a pea-sized amount of American Crew® Fiber™ Cream into the top of Jeremy’s clean, damp hair which helped to thicken the hair and add flexibility and control.
Then, I applied a fingertip amount of American Crew® Grooming Cream and manipulated his hair to the natural direction of his hair grain; I used American Crew® Grooming Cream for high shine, to provide conditioning elements, and repel moisture to keep his style intact for the remainder of the night.
Next, I lightly diffused the hair on a cool setting to dry it in place. Once fully dry, I spritzed a light amount of American Crew® Alternator Finishing Spray to create additional holding power.
For the last step in his red-carpet regimen, I used American Crew® Revitalizing Toner to soothe the skin around the beard and neck area and add a cooling effect for a refreshed feel. I then applied American Crew® All-In-One Face Balm to the neck and around the side of the hair to moisturize the skin and complete this clean, classic look!
Kumi Craig for Alexander Skarsgard at Met Gala 2023, by American Crew®
Inspiration: For Alexander’s MET Gala look this year, I wanted his hair to be stylish, yet effortless and casual, complementing his recent role in Succession. I was able to achieve this by using American Crew Fiber Grooming Foam, Forming Cream, and Grooming Spray, which provided a strong hold for the red carpet without appearing overly primped and polished,” states celebrity groomer, Kumi Craig
Look Breakdown
1. To achieve Alexander’s look, I first applied a moderate dosage of American Crew Fiber Grooming Foamto his damp hair to provide heat protection and manageable volume. I then used a diffuser to reduce frizz and enhance the natural texture of the hair.
2. Then, I finger combed a small amount of American Crew Forming Creamthrough the hair for a medium hold, natural shine, and added volume.
3. To finish the look, I blow dried the hair with a diffuser. Once dry, I sprayed a few spritzes of American Crew Grooming Spray to the styled hair to hold everything in place for the long night ahead and provide the hair with a smooth after feel. With buildable coverage, it’s a go-to for touch ups throughout the night if needed.
Celebrity men’s groomer Jessica Ortiz uses Andis tools to get Daniel Ricciardio red carpet ready.
HAIR AND GROOMING BY: Celebrity Men’s Groomer Jessica Ortiz for Andis Company
TIPS/TECHNIQUE: Using the Andis beSPOKE trimmer, I started by tapering the sideburns and applying the clipper-over-comb technique to remove bulk around the temples.
Then I cleaned up around the ears with the same beSPOKE trimmers; I love their design because it makes detailing around the ears less obstructed.
The trimmer’s close blade allows the freedom of creativity. it can provide a very clean finish or, in my case, a natural shape around the neckline.
Finally, using the Andis reVITE clippers with the fade blade attachment, I faded the beard to flatter his jawline. The compact size and cordless design make it perfect for on-the-go barbering.
Andis® Company is a fourth-generation, family-led business and a market leader in barbering, styling and animal grooming founded in 1922. Its industry-leading clippers, trimmers and styling accessories are used by both professionals and DIYers across the globe. The #1 preferred brand for textured hair, Andis remains committed to leading the category while ensuring quality, durability and innovation. Andis believes that creativity makes the world a better place and takes pride in developing tools and educational resources that help everyone create their way. To find a local distributor or retailer, call 800-558-9441 or visit www.andis.com.
Welcome to BarberEVO UK & Ireland Issue 38 and EVO’s 101st magazine – can you believe it? Thank you to everyone who has been along on this journey, subscribing, reading, following, sending in your questions and sharing your wisdom. Where would we be without you?
We kick off this issue with a feature on Grooming. For some, the word grooming is synonymous with barbering, but for our editor and the team, it’s not just about cutting hair and giving a shave, it is all about the transformative experience you give your clients. We feature a few shops and pros that excel in providing that unparalleled experience, with great technical skill.
Next, let’s talk about education. There are so many avenues through which barbers can gain education, whether it’s at the beginning of their career, or years into it. In the post-pandemic world, there is now more access to virtual education than ever before. However, nothing can fully replace the efficacy of hands – on education. We cover all the options and their pros and cons in this feature.
Do you identify as a tech-head, always getting your hands on the latest gear with the most up-to-date technology to make your work and home life easier and more efficient? Or would you say you’re more of a technophobe? Well, regardless of where you fall on this spectrum, there’s no denying the power of technology in this modern world, and if you can learn to embrace it, it can change your life, and your business for the better.
Finally, to celebrate Pride month, we have a whole feature on Pride and Inclusivity. We talk to folks who are making waves in this industry to close the gender divide and create safe spaces accepting to all, where diversity can be celebrated.
Also — we are celebrating that @barberevo has reached over 60K followers on Instagram. So, if you’re reading this and you’re not one of that 60K, go check out our page to make sure you are up to date with all of the latest and greatest content!
We hope you enjoy this issue! Order your beautifully presented print copy here.
Calling all barbers! Do you want to level up your career? It’s time to prove it as entries are now open: https://www.wahl.co.uk/wbboy
The renowned Wahl British Barber of the Year competition is also coming to Barber Connect for the first time ever!
Now is your chance to celebrate your skills and show the industry how you deserve a place among the UK’s most talented barbers. This acclaimed competition gives you the chance to showcase your talents, receive recognition from industry experts, and become an ambassador for quality barbering in the UK.
Not only will you get to lift the prestigious Wahl British Barber of the Year trophy, but you will also:
Be fully kitted out with a prize bundle of Wahl tools worth over £1,000
Get a year of freementoring from our very own Wahl Global Artistic Director, Simon Shaw and his team.
Get the chance to join us on stage at shows throughout the year.
Have the chance to land a lucrative spot on the Wahl Artistic Team
“Winning WAHL British Barber of the Year was the best thing to happen in my career for me personally,” says Carl Taylor, Wahl British Barber of the Year 2019.
How To Enter
To enter, you’ve just got to tell us why you believe you are worthy of the title Wahl British Barber of the Year. We want to hear how you plan to take the barbering world by storm, tell us about your ambitions for the future, as well as your most impressive achievements. You will need to submit up to three images showcasing your best work as a barber – make sure these are the best possible representation of your abilities. We want to be impressed!
The entry deadline is May 31st 2023, with 4 lucky finalists then battling it out in a LIVE Final on the Wahl stage at Barber Connect on Sunday 11th June 2023.
Wahl want to celebrate and recognise your hard work we see every day; one lucky person will be crowned Wahl British Barber of the Year 2023… will it be you? Enter the competition here: https://www.wahl.co.uk/wbboy
Vernon Jackson began Gifted Program haircuts at Noble Barber and Beauty after ‘hearing so many horror stories’ at other shops, reported the Guardian.
Even on his days off Vernon Jackson goes in to work at his barbershop in Cincinnati – it’s because that’s the day he has set aside to give free haircuts to children with special needs.
The kindness which Jackson offers at his Noble Barber and Beauty shop earned a profile from CBS News this week. Jackson told the network he began his Gifted Program haircuts in 2021 after “hearing so many horror stories that parents were going through with … barbers or stylists having no patience with their [children]” at other shops.
Academic research suggests that the reported lack of patience for parents struggling to buy haircuts for their special needs children poses a real dilemma for them. Studies have shown people typically feel more confident and in control in both social as well as professional settings with good, fresh haircuts.
Jackson resolved to sacrifice his day off and open his shop only to children with special needs who were looking to get a proper cut. And what’s more, he tells the children’s parents that their money’s no good there on those days.
“There [are] no other barbers or stylists in the shop, and I [can] give them the full attention they need,” he said in the CBS News report.
Jackson found that at least some of his off-day clients who are sensitive to unfamiliar environments and sounds find the empty shop comforting. His goal is to get the children acclimated to barbershops in general so they can eventually feel comfortable going in for haircuts when there are other patrons around.
Friends and other benefactors sponsor the haircuts that Jackson gives on his day off through donations to an online GoFundMe campaign, according to what he told CBS.
Gifted Program parents “would pay any amount of money just for their child to be able to have an experience like any other person”, he said to the network. “And at the end of it, I can tell them, ‘It’s covered.’”
Those parents often try to tip Jackson a gratuity, he says, but he tells them: “No, trust me … this is a gift from the community, myself – please receive it.”
Instagram users flood Jackson’s account on the platform with encouragement and compliments whenever he posts videos of him cutting the hair of Gifted Program clients.
“I have happy tears,” one user wrote in the comments of a video that Jackson posted showing him lining a Gifted Program boy up in March. “You are truly doing amazing things.”
Andis® Company, a leader in professional tools and education for the barber and beauty industry, is excited to introduce Sabra Clark and Brea Retic as the latest additions to its Global Education Team!
Now consisting of 44 educators across four continents, the Global Education Team could not be more thrilled to welcome the two educators and barbershop owners.
Angie Perino, Andis® Global Education Manager, said: “I’m thrilled to add such incredible barbering talent to our roster of global educators.”
She continued: “Not only are Sabra and Brea fantastic advocates for barbering education locally, but, most importantly, they are committed to bettering the next generation of barbers and stylists, no matter where they’re from or what stage in their career.”
Sabra (@Saaabra) was born and raised in San Diego and owns Straight to the Cut Barbershop. She has been fascinated with barbering ever since she was three years old and cut her bangs off after getting a comb tangled in them. She received her barbering license in 2017.
Sabra is also founder of the SoCal Lady Barber Expo, the Lead Barber Educator for Bellus Academy from 2021-2022, and a six-time award-winning competitive barber. One of her goals is to start a non-profit organisation to empower women and femme people in the barber industry, creating a safe space for all to feel beautiful while developing hair and their craft. Now a part of the Andis team, Sabra will share her mission with a global audience.
Brea (@Breajcuts) made a drastic career change in 2009, moving to Atlanta to attend barbering school. Now the owner of the Brea J Cuts Studio and part of the SalonCentric It Takes a Pro Team, she has taken her calling in stride. Discovering her passion for barbering made her realise it was the perfect field to enjoy flexibility, family time, and a better quality of life.
Brea is passionate about helping others and is a volunteer for A Different Cut, which helps barbers style young adults and children on the autism spectrum who can find the sensory aspect of getting a haircut overwhelming. Giving barbers the tools to be thoughtful and prepared in a sensorily-sensitive environment, A Different Cut offers as much peace of mind to barbers as it does to their clients.
Brea will be a powerful addition to the Andis team, fostering encouragement and community while sharing her craft.
For more information about Andis Company or the brand’s educational offerings, visit andis.com. To keep up with Andis Global Educators, look to #CREATEYOURWAY and follow Andis on Instagram, TikTok and Facebook.
The Fellowship for British Hairdressing’s Project Men Team were delighted to spend the day with Gary Machin from RB Training at the RB Training HQ in Stoke on Trend learning all about shaving.
The Fellowship’s Project Men education programme is the ultimate education aimed at hairdressers and barbers looking to develop their skills in the ever-growing men’s grooming market. The mentoring programme will open up the world of barbering and hairdressing.
Gary Machin, Director of the Rogers Barber Shops, Founder of RB Training & Chairman of the Barber Council has been a barber for over 30 years. His recent work has taken him around the globe representing the British Barbers Association as lead educator, judging competitions, educating & supporting major companies.
The Project Men team, alongside Team Leader, Simon Shaw, were delighted to spend the day with Gary learning all about shaving, including the traditional wet shave, the products you should use and the steps you should be taking.
Commenting on the day, Project Team Member, Elettra Guggeri, said, “The day with Gary Machin was absolutely brilliant. I really enjoyed learning how to execute a professional wet shave on a client. He’s been very explicit about the whole process from start to finish. It’s something that I’m looking forward to mastering, which hopefully will broaden my clientele and will get me confident with beards.”
PROJECT MEN TEAM LEADER: Simon Shaw PROJECT MEN PHOTOGRAPHER: Alex Burt PROJECT MEN TEAM MEMBERS:
The newest issue of BarberEVO North America is OUT NOW! We have the latest in product launches, marketing, event updates, and new year trends. Packed full of ace designs and awesome features that give you everything you need to know to reach success in 2023 and beyond.
IN THIS ISSUE
It’s always our pleasure to feature the industry’s biggest brands – keep an eye out for gorgeous shoots and the latest incredible looks from American Crew and JRL’s Victor Lopez collection.
ON THE COVER
As seen on this issue’s front cover we are delighted to announce BaByliss Pro’s Influencer Collection. The latest group of barbers who will be the faces of the limited-edition Influencer Collection are Nicole Renae, Van Da Goat and Andy Authentic. What a line-up!
BaByliss has been busy! We also share the details of BaByliss’ latest set of UV Foil Shavers with new UV-Disinfecting Lid and a host of new technological innovations.
STYLING
The industry’s best and brightest barbers reveal their styling secrets in this special feature. David Marulanda, stylist to sports stars, shares how he has incorporated color into his styling repertoire.
STMNT co-creator Julius Caesar, and ambassadors Jovan Figueroa and Zach Ignacio explains the challenges that creating low maintenance, live-in looks throws up. Patrick Butler from Floyd’s 99 tells us why longer hair should be viewed as the barber’s playground of creativity.
FURNITURE AND EQUIPMENT
Investing in comfort should be the priority for your guests and as Sofi Pok explains, choosing Takara Belmont as her chair of comfort has been an awesome decision.
Grab your copy of the magazine to see Chris (CJ) Foreman talk about his Instagram account that features standout barbershops all across the country – if you need some interiors inspiration, he’s your guy.
SUSTAINABILITY
Challenging the throwaway society we have become, Danny Larry, the Salon Chair Guys, talks about how his business provides eco-friendly salon and barbershop equipment repair and maintenance products, with an aim of promoting sustainability in the barbering and beauty industry.
Read how Uplift Provisions Co. has produced a product line that is clean, fresh and perform well – all in the name of producing products that are clean and safe for the skin.
NEWS
As always, you can count on us to give you the latest news in the industry, from event calendars and product launches to business updates and inspirational stories.
In this issue, we give you the industry updates on the plans for Wahl Clipper Corporation’s Barber Academy, and Elliot Chester’s big-hearted mission to give back to his community by hosting a day of mentoring to give back to kids in the foster care system. Hats off to Mr Chester!
We hope you enjoy this issue! You can order your print copy here.
For the first time ever, BaByliss PRO is bringing complete customisation to their hero grooming range in the UK. Introducing CustomFX: three tools with endless possibilities.
Barbers will now be able to take creativity into their own hands like never before, and design their own unique products to fit their signature style – from flashy metals to cool pops of colour.
Tools available for customisation will be BaByliss PRO’s hero grooming range: the Cordless Clipper, Super Motor Skeleton Trimmer and Titanium Foil Shaver.
Each tool is made up from different customisable parts, available in ten different colours, totalling millions of possible combinations, allowing all barbers to add a sense of individuality to their kit. BaByliss PRO also offer a brand new exclusive feature for the UK, taking customisation to the next level with the choice of complimentary personal engraving on each tool.
As well as having full aesthetic control, barbers and stylists now also have the opportunity to select their own blade type to completely suit their needs. New blade types are available for the Super Motor Clipper and the Super Motor Skeleton Trimmer, and includes the popular new Black Graphite Fade Blade.
HOW IT WORKS:
Head over to babyliss.com and select which product you would like to customise. Choose from the hero range: the iconic Super Motor Clipper, Skeleton Trimmer or Titanium Foil Shaver
Begin your customisation by choosing from ten different colours for each component to create your unique design
Add your own personal complimentary engraving to your kit, choosing from five different scaleable fonts
Share your creation with the world and use @babylissprouk on your social posts for a chance to be featured
Colours available: black, white, gun metal, gold, rose gold, green, red, blue, purple and pink.
CUSTOMFX CORDLESS SUPER MOTOR CLIPPER
The original hero product, the Cordless Super Motor Clipper, is engineered with power, strength and precision in mind, and has become a popular ‘go-to’ clipper for its high-torque motor and super sharp Japanese steel blades. RRP £225.00
CUSTOMFX CORDLESS SUPER MOTOR SKELETON TRIMMER
BaByliss PRO’s Skeleton Trimmer is designed for detail, with an exposed extra wide Japanese steel T-blade edge, giving 360 degrees of sight and control when outlining or detailing, and the new zero gap function gives a closer cut than ever before. RRP £200.00
NEW! CUSTOMFX TITANIUM FOIL SHAVER
The Titanium Foil Shaver is a heavy duty shaver with dual foils designed for precision and blending, in a robust metal design. Hypoallergenic foils give close cut and irritation and bump- free fade finish. RRP £180.00
